# Suno Brand Identity

A complete profile of **Suno**'s visual system — colors, typography, components, and personality — extracted from https://suno.com/home. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/suno
- Machine-readable JSON: https://characterquilt.com/branding/suno.json
- Per-page llms.txt: https://characterquilt.com/branding/suno/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #1269CF |
| Accent | #F7F4EF |
| Body Font | Neue Montreal |
| Heading Font | Neue Montreal |

## Color Palette

- primary: #1269CF
- secondary: #DFE6F1
- accent: #F7F4EF
- background: #101012
- textPrimary: #101012
- link: #0E51A0

## Typography

- primary: Neue Montreal — https://fonts.google.com/specimen/Neue+Montreal
- heading: Neue Montreal — https://fonts.google.com/specimen/Neue+Montreal

## Visual Assets

- Logo: data:image/svg+xml;utf8,%3Csvg%20width%3D%22606%22%20height%3D%22149%22%20viewBox%3D%220%200%20606%20149%22%20fill%3D%22currentColor%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20class%3D%22%5B%26amp%3B_path%5D%3Atransition-%5Bd%5D%20%5B%26amp%3B_path%5D%3Aduration-%5B3s%5D%20block%20h-full%20w-full%20object-contain%22%20aria-label%3D%22Suno%20Logo%22%20data-fc-idx%3D%220%22%3E%3Cg%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20style%3D%22fill%3A%20rgb(247%2C%20244%2C%20239)%20!important%3B%22%3E%3Cpath%20d%3D%22M61.4512%2C148.002C49.5956%2C148.002%2038.3407%2C146.172%2027.6689%2C142.512C16.9971%2C138.851%207.77415%2C133.183%200%2C125.489C3.5337%2C118.583%207.0674%2C111.677%2010.6011%2C104.771C18.2693%2C111.256%2026.5028%2C116.125%2035.3017%2C119.359C44.1007%2C122.611%2054.1364%2C124.21%2065.3912%2C124.21C74.3669%2C124.21%2081.2046%2C122.593%2085.8691%2C119.359C90.5336%2C116.107%2092.8835%2C111.434%2092.8835%2C105.304C92.8835%2C99.7952%2090.1625%2C95.7794%2084.7029%2C93.3273C79.261%2C90.8574%2067.7235%2C88.121%2050.1256%2C85.1181C33.2345%2C82.4705%2021.3083%2C78.1882%2014.3645%2C72.2356C7.42078%2C66.283%203.94008%2C57.3808%203.94008%2C45.4756C3.94008%2C32.6287%208.74592%2C21.9673%2018.3223%2C13.5093C23.7829%2C8.70541%2030.6743%2C5.25998%2039%2C3.18286C45.3022%2C1.61055%2052.4262%2C0.822266%2060.3734%2C0.822266C65.8752%2C0.822266%2071.2479%2C1.26797%2076.5%2C2.16152C81.8908%2C3.07865%2087.1545%2C4.46759%2092.3004%2C6.33063C102.424%2C9.99103%20110.428%2C15.0552%20116.294%2C21.5586C113.17866666666666%2C28.162733333333332%20110.06333333333333%2C34.766866666666665%20106.948%2C41.371C99.7565%2C35.9159%2092.2297%2C31.758%2084.3849%2C28.8972C76.5401%2C26.0541%2068.3596%2C24.6149%2059.861%2C24.6149C51.9455%2C24.6149%2045.7262%2C26.0364%2041.1677%2C28.8616C36.6092%2C31.6869%2034.33%2C36.0581%2034.33%2C41.9751C34.33%2C47.519%2037.1216%2C51.4993%2042.6872%2C53.9158C45.8963%2C55.3092%2051.1672%2C56.8267%2058.5%2C58.4614C63.8845%2C59.6617%2070.3808%2C60.9254%2077.9889%2C62.2495C87.1465%2C63.8316%2094.8149%2C65.9022%20101%2C68.4643C106.068%2C70.5636%20110.14%2C72.9929%20113.22%2C75.7538C120.058%2C81.8664%20123.468%2C90.8752%20123.468%2C102.763C123.468%2C117.049%20117.973%2C128.154%20107.018%2C136.079C102.168%2C139.582%2096.4964%2C142.311%2090%2C144.266C81.7998%2C146.733%2072.2856%2C148.002%2061.4512%2C148.002%22%20style%3D%22fill%3A%20rgb(247%2C%20244%2C%20239)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M165.456%2C135.546C170.458%2C140.232%20178.495%2C143.675%20188.131%2C145.879C196.702%2C147.839%20206.538%2C148.819%20216.628%2C148.819C216.63866666666667%2C148.819%20216.64933333333332%2C148.819%20216.66%2C148.819C226.752%2C148.819%20236.587%2C147.839%20245.157%2C145.878C254.788%2C143.674%20262.823%2C140.231%20267.832%2C135.546C273.041%2C130.665%20276.814%2C124.309%20279.152%2C116.482C281.056%2C110.108%20282.008%2C95.5%20282.008%2C94.4341C282.008%2C93.3682%20278.5%2C71%20278.5%2C58.5C278.5%2C46%20282.008%2C29.5%20282.008%2C27.485C282.008%2C25.47%20282.008%2C2.47%20282.008%2C2.47C271.77233333333334%2C2.47%20261.53666666666663%2C2.47%20251.301%2C2.47C251.301%2C2.47%20251.301%2C11.985%20251.301%2C23.5C251.301%2C35.015%20270%2C49%20269%2C58.5C268%2C68%20252.5%2C86%20251.301%2C91.9019C250.102%2C97.8038%20249.253%2C111.66%20245.157%2C116.482C241.044%2C121.304%20228.336%2C123.707%20216.644%2C123.707C204.952%2C123.707%20192.227%2C121.304%20188.131%2C116.482C184.035%2C111.66%20181.986%2C103.5%20181.986%2C91.9019C181.986%2C80.3038%20181.986%2C61%20181.986%2C52.5C181.986%2C44%20181.986%2C36%20181.986%2C27.485C181.986%2C18.97%20181.986%2C2.47%20181.986%2C2.47C171.75066666666666%2C2.47%20161.51533333333333%2C2.47%20151.28%2C2.47C151.28%2C2.47%20151.28%2C18.97%20151.28%2C27.485C151.28%2C36%20151.28%2C43.5%20151.28%2C52.5C151.28%2C61.5%20151.28%2C85.8682%20151.28%2C94.4341C151.28%2C103%20152.231%2C110.111%20154.133%2C116.482C156.471%2C124.311%20160.245%2C130.663%20165.456%2C135.546%22%20style%3D%22fill%3A%20rgb(247%2C%20244%2C%20239)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M314%2C145.882C322.96866666666665%2C145.882%20331.93733333333336%2C145.882%20340.906%2C145.882C340.906%2C135.38566666666668%20340.906%2C124.88933333333334%20340.906%2C114.393C340.906%2C100.96666666666667%20340.906%2C87.54033333333334%20340.906%2C74.114C340.906%2C60.68766666666667%20340.906%2C47.26133333333334%20340.906%2C33.835C340.906%2C33.835%20345.5%2C46%20354%2C55.5C362.5%2C65%20376.267%2C71.0558%20381.5%2C80.5C386.648%2C89.7901%20385.5%2C110.5%20391%2C124C396.5%2C137.5%20402.991%2C145.882%20402.991%2C145.882C402.9963333333333%2C145.882%20403.00166666666667%2C145.882%20403.007%2C145.882C417.188%2C145.882%20431.369%2C145.882%20445.55%2C145.882C445.55%2C135.38566666666668%20445.55%2C124.88933333333334%20445.55%2C114.393C445.55%2C100.96666666666667%20445.55%2C87.54033333333334%20445.55%2C74.114C445.55%2C60.68766666666667%20445.55%2C47.26133333333334%20445.55%2C33.835C445.55%2C23.223333333333336%20445.55%2C12.611666666666668%20445.55%2C2C436.63933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- Favicon: https://cdn-o.suno.com/favicon.ico
- Social card (og:image): https://cdn-o.suno.com/meta-preview.jpg

## UI Components

- input: background=transparent, textColor=#FFFFFF, borderColor=null, borderRadius=12px, shadow=none
- buttonPrimary: background=#F7F4EF, textColor=#101012, borderRadius=33554400px, shadow=none
- buttonSecondary: background=#1C1C1E, textColor=#F7F4EF, borderRadius=33554400px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: musicians and music enthusiasts

## Suno Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Suno | AI Music Generator**
  - Image: https://cdn2.suno.ai/7b30e35a-f3d0-4340-9087-26b0db791ffa_53103abf.jpeg
  - Source: https://suno.com/home?campaign_id=japan
- **Suno | AI Music Generator**
  - Image: https://cdn1.suno.ai/8981092a.webp
  - Source: https://suno.com/home/advanced
- **Suno | AI Music Generator**
  - Image: https://cdn2.suno.ai/2ea9bbc5-00ae-4fa7-bbf7-15553525dd17_c4e68031.jpeg
  - Source: https://suno.com/home?campaign_id=japan
- **Suno | AI Music Generator**
  - Image: https://cdn1.suno.ai/515a0673.webp
  - Source: https://suno.com/home/advanced
- **Suno | AI Music Generator**
  - Image: https://cdn2.suno.ai/7326a60b-77ab-4fa5-a0a1-21264f09b1bc_b611dc96.jpeg
  - Source: https://suno.com/home?campaign_id=japan
- **Suno | AI Music Generator**
  - Image: https://cdn2.suno.ai/60a21fc3-37b4-4849-9557-9f8645098085.jpeg
  - Source: https://suno.com/home/advanced

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Neue Montreal",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#1269CF",
    "secondary": "#DFE6F1",
    "accent": "#F7F4EF",
    "background": "#101012",
    "textPrimary": "#101012",
    "link": "#0E51A0"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Neue Montreal",
      "heading": "Neue Montreal"
    },
    "fontStacks": {
      "heading": [
        "Neue Montreal",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "body": [
        "Neue Montreal",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Open Sans",
        "Helvetica Neue",
        "sans-serif"
      ],
      "paragraph": [
        "Neue Montreal",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Open Sans",
        "Helvetica Neue",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "72px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": null,
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#F7F4EF",
      "textColor": "#101012",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#1C1C1E",
      "textColor": "#F7F4EF",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://cdn-o.suno.com/favicon.ico",
    "ogImage": "https://cdn-o.suno.com/meta-preview.jpg",
    "logoHref": "/home",
    "logoAlt": "Suno Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 6,
    "reasoning": "Selected #6 because it is visible, located in the header, and the alt text matches the brand 'Suno'. It links to the homepage, indicating it is the primary brand logo.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Sign Up",
      "reasoning": "Button #0 with text 'Sign Up' has a vibrant background color (#F7F4EF) that stands out against the dark theme, making it the primary call-to-action."
    },
    "secondary": {
      "index": 1,
      "text": "Advanced",
      "reasoning": "Button #1 with text 'Advanced' has a different background color (#1C1C1E) and serves as a secondary option, likely for more advanced users."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "musicians and music enthusiasts"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 6,
        "selectedLogoReasoning": "Selected #6 because it is visible, located in the header, and the alt text matches the brand 'Suno'. It links to the homepage, indicating it is the primary brand logo.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```