{
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      "family": "Mulish",
      "google_fonts_url": "https://fonts.google.com/specimen/Mulish"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Mulish&family=Mulish&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/termii",
  "agent_instructions": "You are designing or implementing in Termii's brand identity.\n\n# Brand profile\n- Company: Termii\n- Source: https://termii.com\n- Color scheme: light\n\n# Colors\n- primary: #34A873\n- secondary: #E84536\n- accent: #34A873\n- background: #FFFFFF\n- textPrimary: #6B6B68\n- link: #2776B2\n\n# Typography\n- primary: Mulish — https://fonts.google.com/specimen/Mulish\n- heading: Mulish — https://fonts.google.com/specimen/Mulish\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Mulish&family=Mulish&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#34A873, textColor=#FFFFFF, borderRadius=100px, shadow=rgba(52, 168, 115, 0.25) 0px 4px 20px 0px\n- buttonSecondary: background=#EFEFED, textColor=#111111, borderColor=#D0D0CC, borderRadius=100px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: businesses looking for transaction solutions\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/termii.json",
  "page_markdown": "# Termii Brand Identity\n\nA complete profile of **Termii**'s visual system — colors, typography, components, and personality — extracted from https://termii.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/termii\n- Machine-readable JSON: https://characterquilt.com/branding/termii.json\n- Per-page llms.txt: https://characterquilt.com/branding/termii/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #34A873 |\n| Accent | #34A873 |\n| Body Font | Mulish |\n| Heading Font | Mulish |\n\n## Color Palette\n\n- primary: #34A873\n- secondary: #E84536\n- accent: #34A873\n- background: #FFFFFF\n- textPrimary: #6B6B68\n- link: #2776B2\n\n## Typography\n\n- primary: Mulish — https://fonts.google.com/specimen/Mulish\n- heading: Mulish — https://fonts.google.com/specimen/Mulish\n\n## Visual Assets\n\n- Logo: 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Favicon: https://res.cloudinary.com/termii-inc/image/upload/v1752245096/ex7h5nkydy12vjhwrigo.svg\n- Social card (og:image): https://termii.com/assets/og-image.jpg\n\n## UI Components\n\n- buttonPrimary: background=#34A873, textColor=#FFFFFF, borderRadius=100px, shadow=rgba(52, 168, 115, 0.25) 0px 4px 20px 0px\n- buttonSecondary: background=#EFEFED, textColor=#111111, borderColor=#D0D0CC, borderRadius=100px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: businesses looking for transaction solutions\n\n## Termii Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Understanding Invalid Numbers and the Effect on Your Messaging ROI**\n  - Image: https://blog.termii.com/hubfs/BLOG%28M%29%20%283%29.png\n  - Source: https://blog.termii.com/understanding-invalid-numbers-and-the-effect-on-your-messaging-roi\n- **5 Essential Social Media Security Guidelines**\n  - Image: https://blog.termii.com/hs-fs/hubfs/2fan.png?width=3508&height=2480&name=2fan.png\n  - Source: https://blog.termii.com/5-essential-social-media-security-guidelines\n- **Building a Successful Communications Strategy for Your Brand in 2024**\n  - Image: https://blog.termii.com/hubfs/BLOG%28M%29%20%282%29.png\n  - Source: https://blog.termii.com/building-a-successful-communications-strategy-for-your-brand\n- **The Termii Blog**\n  - Image: https://blog.termii.com/hubfs/Termii%20Group%20picture.jpg\n  - Source: https://blog.termii.com/fr-fr\n- **The Termii Blog**\n  - Image: https://blog.termii.com/hubfs/The%20Future%20of%20Fintech%20Communication_%20%281%29.png\n  - Source: https://blog.termii.com/\n- **Termii Conferences**\n  - Image: https://res.cloudinary.com/dgdteyucq/image/upload/v1774958190/termii/elevate-winners_wymd6o.jpg\n  - Source: https://conferences.termii.com/elevate\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Mulish\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#34A873\",\n    \"secondary\": \"#E84536\",\n    \"accent\": \"#34A873\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#6B6B68\",\n    \"link\": \"#2776B2\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Mulish\",\n      \"heading\": \"Mulish\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Mulish\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Mulish\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Mulish\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"83.2px\",\n      \"h2\": \"48px\",\n      \"body\": \"12px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"18px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#34A873\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"100px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"100px\",\n        \"topRight\": \"100px\",\n        \"bottomRight\": \"100px\",\n        \"bottomLeft\": \"100px\"\n      },\n      \"shadow\": \"rgba(52, 168, 115, 0.25) 0px 4px 20px 0px\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#EFEFED\",\n      \"textColor\": \"#111111\",\n      \"borderColor\": \"#D0D0CC\",\n      \"borderRadius\": \"100px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"100px\",\n        \"topRight\": \"100px\",\n        \"bottomRight\": \"100px\",\n        \"bottomLeft\": \"100px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": 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   \"favicon\": \"https://res.cloudinary.com/termii-inc/image/upload/v1752245096/ex7h5nkydy12vjhwrigo.svg\",\n    \"ogImage\": \"https://termii.com/assets/og-image.jpg\",\n    \"logoHref\": \"/\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Termii'.\",\n    \"confidence\": 0.9,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 3,\n      \"text\": \"Sign up\",\n      \"reasoning\": \"Button #3 has a vibrant green background (#34A873), which is the brand color, and the text 'Sign up' is action-oriented, making it the primary CTA.\"\n    },\n    \"secondary\": {\n      \"index\": 2,\n      \"text\": \"Book a demo\",\n      \"reasoning\": \"Button #2 has a light background (#EFEFED) and the text 'Book a demo', which is a common secondary action. It contrasts with the primary button's vibrant color.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"businesses looking for transaction solutions\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Termii'.\",\n        \"confidence\": 0.9\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}