{
  "name": "Topship",
  "slug": "topship",
  "domain": "https://topship.africa/",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "General Sans",
        "role": "body"
      },
      {
        "family": "Segoe UI",
        "role": "body"
      },
      {
        "family": "Roboto",
        "role": "body"
      },
      {
        "family": "Helvetica",
        "role": "body"
      },
      {
        "family": "Arial",
        "role": "body"
      }
    ],
    "colors": {
      "primary": "#0D6EFD",
      "secondary": "#FFD708",
      "accent": "#22428F",
      "background": "#FFFFFF",
      "textPrimary": "#22428F",
      "link": "#22428F"
    },
    "typography": {
      "fontFamilies": {
        "primary": "General Sans",
        "heading": "General Sans"
      },
      "fontStacks": {
        "heading": [
          "General Sans",
          "system-ui",
          "-apple-system",
          "Segoe UI",
          "Roboto",
          "Helvetica",
          "Arial",
          "sans-serif"
        ],
        "body": [
          "General Sans",
          "system-ui",
          "-apple-system",
          "Segoe UI",
          "Roboto",
          "Helvetica",
          "Arial",
          "sans-serif"
        ],
        "paragraph": [
          "General Sans",
          "system-ui",
          "-apple-system",
          "Segoe UI",
          "Roboto",
          "Helvetica",
          "Arial",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "64px",
        "h2": "86px",
        "body": "16px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "8px"
    },
    "components": {
      "input": {
        "background": "#FFFFFF",
        "textColor": "#6B6B6B",
        "borderColor": "#E7E4E4",
        "borderRadius": "12px",
        "borderRadiusCorners": {
          "topLeft": "12px",
          "topRight": "12px",
          "bottomRight": "12px",
          "bottomLeft": "12px"
        },
        "shadow": "none"
      },
      "buttonPrimary": {
        "background": "#22428F",
        "textColor": "#FFFFFF",
        "borderRadius": "8px",
        "borderRadiusCorners": {
          "topLeft": "8px",
          "topRight": "8px",
          "bottomRight": "8px",
          "bottomLeft": "8px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#FFD708",
        "textColor": "#22428F",
        "borderColor": "#FFD708",
        "borderRadius": "8px",
        "borderRadiusCorners": {
          "topLeft": "8px",
          "topRight": "8px",
          "bottomRight": "8px",
          "bottomLeft": "8px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://topship.africa/static/media/topship-blue-logo.9733b0b7ad5e48503eb3b8b773fa4887.svg",
      "favicon": "https://topship.africa/favicon.ico",
      "ogImage": null,
      "logoHref": "/",
      "logoAlt": "topship logo"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Topship Africa'.",
      "confidence": 0.95,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 4,
        "text": "Get Started",
        "reasoning": "Button #4 ('Get Started') is the primary CTA due to its vibrant blue color (#22428F), which aligns with the brand's accent color, and its action-oriented text encouraging users to begin using the service."
      },
      "secondary": {
        "index": 2,
        "text": "Subscribe",
        "reasoning": "Button #2 ('Subscribe') serves as the secondary CTA. It has a different background color (#FFD708) and offers a supportive action, complementing the primary CTA."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "businesses and individuals seeking delivery services"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Topship Africa'.",
          "confidence": 0.95
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/topship/3a5fd01a5e.webp",
      "alt": "Topship Blog How To Ship From Nigeria To Canada - Topship Blog",
      "source_url": "https://blog.topship.africa/how-to-ship-from-nigeria-to-canada/",
      "image_url": "https://i0.wp.com/blog.topship.africa/wp-content/uploads/2024/03/Screenshot-2024-03-22-at-16.41.19.png?resize=2880%2C1470&ssl=1",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/topship/1349fc57a6.webp",
      "alt": "Topship Blog packages Archives - Topship Blog",
      "source_url": "https://blog.topship.africa/tag/packages/",
      "image_url": "https://i0.wp.com/blog.topship.africa/wp-content/uploads/2024/05/BLOG-BANNER-DO-scaled.jpg?fit=2560%2C1341&ssl=1",
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      "alt": "Topship Blog How To Attract Clients From All Over The World - Topship Blog",
      "source_url": "https://blog.topship.africa/how-to-attract-clients-from-all-over-the-world/",
      "image_url": "https://i0.wp.com/blog.topship.africa/wp-content/uploads/2022/03/LEVEL-UP-NEWS.jpg?fit=2402%2C1258&ssl=1",
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    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/topship/fc0b6dde49.webp",
      "alt": "Topship Blog How To Conveniently Ship From Nigeria to Kenya 🇰🇪 - Topship  Blog",
      "source_url": "https://blog.topship.africa/how-to-ship-from-nigeria-to-kenya/",
      "image_url": "https://blog.topship.africa/wp-content/uploads/2024/06/KENY-scaled.jpg",
      "width": 2560,
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      "query": "site:topship.africa",
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    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/topship/9d013de9f1.webp",
      "alt": "Topship Blog Product Updates Archives - Topship Blog",
      "source_url": "https://blog.topship.africa/category/product-updates/",
      "image_url": "https://i0.wp.com/blog.topship.africa/wp-content/uploads/2024/08/SERVICES-scaled.jpg?fit=2560%2C1341&ssl=1",
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    {
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      "alt": "Topship Blog Shipping Tips Archives - Topship Blog",
      "source_url": "https://blog.topship.africa/category/shipping-tips/",
      "image_url": "https://i0.wp.com/blog.topship.africa/wp-content/uploads/2024/10/PEAK-PERIOD-BLOG-scaled.jpg?fit=2560%2C1341&ssl=1",
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  ],
  "font_resources": [
    {
      "family": "General Sans",
      "google_fonts_url": "https://fonts.google.com/specimen/General+Sans"
    },
    {
      "family": "General Sans",
      "google_fonts_url": "https://fonts.google.com/specimen/General+Sans"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=General+Sans&family=General+Sans&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/topship",
  "agent_instructions": "You are designing or implementing in Topship's brand identity.\n\n# Brand profile\n- Company: Topship\n- Source: https://topship.africa/\n- Color scheme: light\n\n# Colors\n- primary: #0D6EFD\n- secondary: #FFD708\n- accent: #22428F\n- background: #FFFFFF\n- textPrimary: #22428F\n- link: #22428F\n\n# Typography\n- primary: General Sans — https://fonts.google.com/specimen/General+Sans\n- heading: General Sans — https://fonts.google.com/specimen/General+Sans\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=General+Sans&family=General+Sans&display=swap\">\n\n# UI Components\n- input: background=#FFFFFF, textColor=#6B6B6B, borderColor=#E7E4E4, borderRadius=12px, shadow=none\n- buttonPrimary: background=#22428F, textColor=#FFFFFF, borderRadius=8px, shadow=none\n- buttonSecondary: background=#FFD708, textColor=#22428F, borderColor=#FFD708, borderRadius=8px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: businesses and individuals seeking delivery services\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/topship.json",
  "page_markdown": "# Topship Brand Identity\n\nA complete profile of **Topship**'s visual system — colors, typography, components, and personality — extracted from https://topship.africa/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/topship\n- Machine-readable JSON: https://characterquilt.com/branding/topship.json\n- Per-page llms.txt: https://characterquilt.com/branding/topship/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #0D6EFD |\n| Accent | #22428F |\n| Body Font | General Sans |\n| Heading Font | General Sans |\n\n## Color Palette\n\n- primary: #0D6EFD\n- secondary: #FFD708\n- accent: #22428F\n- background: #FFFFFF\n- textPrimary: #22428F\n- link: #22428F\n\n## Typography\n\n- primary: General Sans — https://fonts.google.com/specimen/General+Sans\n- heading: General Sans — https://fonts.google.com/specimen/General+Sans\n\n## Visual Assets\n\n- Logo: https://topship.africa/static/media/topship-blue-logo.9733b0b7ad5e48503eb3b8b773fa4887.svg\n- Favicon: https://topship.africa/favicon.ico\n\n## UI Components\n\n- input: background=#FFFFFF, textColor=#6B6B6B, borderColor=#E7E4E4, borderRadius=12px, shadow=none\n- buttonPrimary: background=#22428F, textColor=#FFFFFF, borderRadius=8px, shadow=none\n- buttonSecondary: background=#FFD708, textColor=#22428F, borderColor=#FFD708, borderRadius=8px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: businesses and individuals seeking delivery services\n\n## Topship Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Topship Blog How To Ship From Nigeria To Canada - Topship Blog**\n  - Image: https://i0.wp.com/blog.topship.africa/wp-content/uploads/2024/03/Screenshot-2024-03-22-at-16.41.19.png?resize=2880%2C1470&ssl=1\n  - Source: https://blog.topship.africa/how-to-ship-from-nigeria-to-canada/\n- **Topship Blog packages Archives - Topship Blog**\n  - Image: https://i0.wp.com/blog.topship.africa/wp-content/uploads/2024/05/BLOG-BANNER-DO-scaled.jpg?fit=2560%2C1341&ssl=1\n  - Source: https://blog.topship.africa/tag/packages/\n- **Topship Blog How To Attract Clients From All Over The World - Topship Blog**\n  - Image: https://i0.wp.com/blog.topship.africa/wp-content/uploads/2022/03/LEVEL-UP-NEWS.jpg?fit=2402%2C1258&ssl=1\n  - Source: https://blog.topship.africa/how-to-attract-clients-from-all-over-the-world/\n- **Topship Blog How To Conveniently Ship From Nigeria to Kenya 🇰🇪 - Topship  Blog**\n  - Image: https://blog.topship.africa/wp-content/uploads/2024/06/KENY-scaled.jpg\n  - Source: https://blog.topship.africa/how-to-ship-from-nigeria-to-kenya/\n- **Topship Blog Product Updates Archives - Topship Blog**\n  - Image: https://i0.wp.com/blog.topship.africa/wp-content/uploads/2024/08/SERVICES-scaled.jpg?fit=2560%2C1341&ssl=1\n  - Source: https://blog.topship.africa/category/product-updates/\n- **Topship Blog Shipping Tips Archives - Topship Blog**\n  - Image: https://i0.wp.com/blog.topship.africa/wp-content/uploads/2024/10/PEAK-PERIOD-BLOG-scaled.jpg?fit=2560%2C1341&ssl=1\n  - Source: https://blog.topship.africa/category/shipping-tips/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"General Sans\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Segoe UI\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Roboto\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Helvetica\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Arial\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#0D6EFD\",\n    \"secondary\": \"#FFD708\",\n    \"accent\": \"#22428F\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#22428F\",\n    \"link\": \"#22428F\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"General Sans\",\n      \"heading\": \"General Sans\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"General Sans\",\n        \"system-ui\",\n        \"-apple-system\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica\",\n        \"Arial\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"General Sans\",\n        \"system-ui\",\n        \"-apple-system\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica\",\n        \"Arial\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"General Sans\",\n        \"system-ui\",\n        \"-apple-system\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica\",\n        \"Arial\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"64px\",\n      \"h2\": \"86px\",\n      \"body\": \"16px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"8px\"\n  },\n  \"components\": {\n    \"input\": {\n      \"background\": \"#FFFFFF\",\n      \"textColor\": \"#6B6B6B\",\n      \"borderColor\": \"#E7E4E4\",\n      \"borderRadius\": \"12px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"12px\",\n        \"topRight\": \"12px\",\n        \"bottomRight\": \"12px\",\n        \"bottomLeft\": \"12px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonPrimary\": {\n      \"background\": \"#22428F\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"8px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"8px\",\n        \"topRight\": \"8px\",\n        \"bottomRight\": \"8px\",\n        \"bottomLeft\": \"8px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#FFD708\",\n      \"textColor\": \"#22428F\",\n      \"borderColor\": \"#FFD708\",\n      \"borderRadius\": \"8px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"8px\",\n        \"topRight\": \"8px\",\n        \"bottomRight\": \"8px\",\n        \"bottomLeft\": \"8px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://topship.africa/static/media/topship-blue-logo.9733b0b7ad5e48503eb3b8b773fa4887.svg\",\n    \"favicon\": \"https://topship.africa/favicon.ico\",\n    \"ogImage\": null,\n    \"logoHref\": \"/\",\n    \"logoAlt\": \"topship logo\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Topship Africa'.\",\n    \"confidence\": 0.95,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 4,\n      \"text\": \"Get Started\",\n      \"reasoning\": \"Button #4 ('Get Started') is the primary CTA due to its vibrant blue color (#22428F), which aligns with the brand's accent color, and its action-oriented text encouraging users to begin using the service.\"\n    },\n    \"secondary\": {\n      \"index\": 2,\n      \"text\": \"Subscribe\",\n      \"reasoning\": \"Button #2 ('Subscribe') serves as the secondary CTA. It has a different background color (#FFD708) and offers a supportive action, complementing the primary CTA.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"businesses and individuals seeking delivery services\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Topship Africa'.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}