# Tydo Brand Identity A complete profile of **Tydo**'s visual system — colors, typography, components, and personality — extracted from https://www.tydo.com. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/tydo - Machine-readable JSON: https://characterquilt.com/branding/tydo.json - Per-page llms.txt: https://characterquilt.com/branding/tydo/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #573FEA | | Accent | #573FEA | | Body Font | Inter | | Heading Font | Inter | ## Color Palette - primary: #573FEA - secondary: #B4A8FC - accent: #573FEA - background: #F8F7F2 - textPrimary: #222222 - link: #45C9C1 ## Typography - primary: Inter — https://fonts.google.com/specimen/Inter - heading: Inter — https://fonts.google.com/specimen/Inter ## Visual Assets - Logo: data:image/svg+xml;utf8,%3Csvg%20width%3D%2274%22%20height%3D%2236%22%20viewBox%3D%220%200%2074%2036%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M34.4928%207.90547H29.2345L29.1612%2017.4943C29.1612%2019.2836%2028.091%2021.0727%2026.041%2021.0727C23.903%2021.0727%2022.9207%2019.2836%2022.9207%2017.4943L22.9941%207.90547H17.6479V18.5477C17.6479%2023.3499%2020.5897%2026.4584%2024.8682%2026.4584C27.81%2026.4584%2029.2345%2024.4808%2029.2345%2024.4808V26.4584C29.2345%2028.5316%2028.1643%2030.2253%2025.3128%2030.2253C21.7479%2030.2253%2019.6075%2028.813%2019.6075%2028.813V34.1806C19.6075%2034.1806%2021.6575%2035.5%2025.2224%2035.5C30.659%2035.5%2034.4928%2031.5447%2034.4928%2026.4584V7.90547Z%22%20fill%3D%22%23573FEA%22%20style%3D%22fill%3A%20rgb(87%2C%2063%2C%20234)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M9.09441%2012.9891H15.5084V7.90549H9.09441V1.5H4.0121V7.90549H0V12.9891H4.0121V25.893H15.5084V20.8069H9.09441V12.9891Z%22%20fill%3D%22%23573FEA%22%20style%3D%22fill%3A%20rgb(87%2C%2063%2C%20234)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M48.9105%201.5V7.90549H37.055V25.893H53.8999V1.5H48.9105ZM48.9105%2020.8069H42.1373V12.9891H48.9105V20.8069Z%22%20fill%3D%22%23573FEA%22%20style%3D%22fill%3A%20rgb(87%2C%2063%2C%20234)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M64.6187%207.34014C59.512%207.34014%2055.5706%2011.6001%2055.5706%2016.8051C55.5706%2022.1055%2059.512%2026.4585%2064.6187%2026.4585C69.5446%2026.4585%2073.6667%2022.1055%2073.6667%2016.8051C73.6667%2011.5976%2069.547%207.34014%2064.6187%207.34014ZM64.7091%2021.078C62.273%2021.078%2060.9194%2019.232%2060.9194%2016.9006C60.9194%2014.6647%2062.273%2012.7232%2064.7091%2012.7232C67.0548%2012.7232%2068.318%2014.6673%2068.318%2016.9006C68.318%2019.232%2067.0548%2021.078%2064.7091%2021.078Z%22%20fill%3D%22%23573FEA%22%20style%3D%22fill%3A%20rgb(87%2C%2063%2C%20234)%20!important%3B%22%2F%3E%3C%2Fsvg%3E - Favicon: https://cdn.prod.website-files.com/616ee61c8d1cb8e1963e418d/62bf320cb7e0e6185f78fe09_fav.jpg ## UI Components - buttonPrimary: background=#573FEA, textColor=#FFFFFF, borderRadius=12px, shadow=none - buttonSecondary: background=#FFFFFF, textColor=#02264D, borderRadius=12px, shadow=none ## Brand Personality Tone: modern · Energy: medium · Audience: business professionals ## Tydo Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Tydo** - Image: https://cdn.prod.website-files.com/616ee61c8d1cb88ee23e41a4/6334a71b7908545f499e45ef_totalorders.png - Source: https://www.tydo.com/product-overview/cohorts-glossary - **Case Studies** - Image: https://cdn.prod.website-files.com/616ee61c8d1cb88ee23e41a4/65b28077725c82cd7208e5ba_Tydo%20X%20New%20Era%20V2%20-%202.png - Source: https://www.tydo.com/case-studies - **Tydo** - Image: https://cdn.prod.website-files.com/616ee61c8d1cb88ee23e41a4/6334a6b6873d983e1e004220_cohorts.png - Source: https://www.tydo.com/product-overview/cohorts-glossary - **Tydo** - Image: https://cdn.prod.website-files.com/616ee61c8d1cb88ee23e41a4/6334a6c9a8a4017d87aab233_newcustomers.png - Source: https://www.tydo.com/product-overview/cohorts-glossary - **Tydo** - Image: https://cdn.prod.website-files.com/616ee61c8d1cb88ee23e41a4/6334a687dd21031c7de8a624_blended%20cac.png - Source: https://www.tydo.com/product-overview/cohorts-glossary - **Chatbots and Virtual Assistants: Redefining Customer Support with AI** - Image: https://cdn.prod.website-files.com/616ee61c8d1cb88ee23e41a4/68793b55cf91f79b5a6689ca_Platter.png - Source: https://www.tydo.com/blog/chatbots-virtual-assistants-ai ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "light", "fonts": [ { "family": "Inter", "role": "body" } ], "colors": { "primary": "#573FEA", "secondary": "#B4A8FC", "accent": "#573FEA", "background": "#F8F7F2", "textPrimary": "#222222", "link": "#45C9C1" }, "typography": { "fontFamilies": { "primary": "Inter", "heading": "Inter" }, "fontStacks": { "heading": [ "Inter", "Arial", "sans-serif" ], "body": [ "Inter", "sans-serif" ], "paragraph": [ "Inter", "sans-serif" ] }, "fontSizes": { "h1": "64px", "h2": "26px", "body": "16px" } }, "spacing": { "baseUnit": 4, "borderRadius": "20px" }, "components": { "buttonPrimary": { "background": "#573FEA", "textColor": "#FFFFFF", "borderRadius": "12px", "borderRadiusCorners": { "topLeft": "12px", "topRight": "12px", "bottomRight": "12px", "bottomLeft": "12px" }, "shadow": "none" }, "buttonSecondary": { "background": "#FFFFFF", "textColor": "#02264D", "borderRadius": "12px", "borderRadiusCorners": { "topLeft": "12px", "topRight": "12px", "bottomRight": "12px", "bottomLeft": "12px" }, "shadow": "none" } }, "images": { "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%2274%22%20height%3D%2236%22%20viewBox%3D%220%200%2074%2036%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M34.4928%207.90547H29.2345L29.1612%2017.4943C29.1612%2019.2836%2028.091%2021.0727%2026.041%2021.0727C23.903%2021.0727%2022.9207%2019.2836%2022.9207%2017.4943L22.9941%207.90547H17.6479V18.5477C17.6479%2023.3499%2020.5897%2026.4584%2024.8682%2026.4584C27.81%2026.4584%2029.2345%2024.4808%2029.2345%2024.4808V26.4584C29.2345%2028.5316%2028.1643%2030.2253%2025.3128%2030.2253C21.7479%2030.2253%2019.6075%2028.813%2019.6075%2028.813V34.1806C19.6075%2034.1806%2021.6575%2035.5%2025.2224%2035.5C30.659%2035.5%2034.4928%2031.5447%2034.4928%2026.4584V7.90547Z%22%20fill%3D%22%23573FEA%22%20style%3D%22fill%3A%20rgb(87%2C%2063%2C%20234)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M9.09441%2012.9891H15.5084V7.90549H9.09441V1.5H4.0121V7.90549H0V12.9891H4.0121V25.893H15.5084V20.8069H9.09441V12.9891Z%22%20fill%3D%22%23573FEA%22%20style%3D%22fill%3A%20rgb(87%2C%2063%2C%20234)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M48.9105%201.5V7.90549H37.055V25.893H53.8999V1.5H48.9105ZM48.9105%2020.8069H42.1373V12.9891H48.9105V20.8069Z%22%20fill%3D%22%23573FEA%22%20style%3D%22fill%3A%20rgb(87%2C%2063%2C%20234)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M64.6187%207.34014C59.512%207.34014%2055.5706%2011.6001%2055.5706%2016.8051C55.5706%2022.1055%2059.512%2026.4585%2064.6187%2026.4585C69.5446%2026.4585%2073.6667%2022.1055%2073.6667%2016.8051C73.6667%2011.5976%2069.547%207.34014%2064.6187%207.34014ZM64.7091%2021.078C62.273%2021.078%2060.9194%2019.232%2060.9194%2016.9006C60.9194%2014.6647%2062.273%2012.7232%2064.7091%2012.7232C67.0548%2012.7232%2068.318%2014.6673%2068.318%2016.9006C68.318%2019.232%2067.0548%2021.078%2064.7091%2021.078Z%22%20fill%3D%22%23573FEA%22%20style%3D%22fill%3A%20rgb(87%2C%2063%2C%20234)%20!important%3B%22%2F%3E%3C%2Fsvg%3E", "favicon": "https://cdn.prod.website-files.com/616ee61c8d1cb8e1963e418d/62bf320cb7e0e6185f78fe09_fav.jpg", "ogImage": null, "logoHref": "/" }, "__llm_logo_reasoning": { "selectedIndex": 1, "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand inferred from the URL and page title.", "confidence": 0.9, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 2, "text": "Talk to someone", "reasoning": "Button #2 uses the brand's primary color (#573FEA), which is vibrant and stands out as the main call-to-action with the text 'Talk to someone'." }, "secondary": { "index": 1, "text": "Get Started", "reasoning": "Button #1 has a different background color (#FFFFFF) and serves as a secondary option with the text 'Get Started'." }, "confidence": 0.95 }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "business professionals" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand inferred from the URL and page title.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } } ```