{
  "name": "Untether Labs",
  "slug": "untether-labs",
  "domain": "https://untetherlabs.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Inter Tight",
        "role": "body"
      },
      {
        "family": "Redaction",
        "role": "unknown"
      },
      {
        "family": "Uncut Sans",
        "role": "unknown"
      },
      {
        "family": "Satoshi",
        "role": "unknown"
      }
    ],
    "colors": {
      "primary": "#504866",
      "secondary": "#170F2B",
      "accent": "#7335F9",
      "background": "#F8FAF9",
      "textPrimary": "#7335F9",
      "link": "#7335F9"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Inter Tight",
        "heading": "Inter Tight"
      },
      "fontStacks": {
        "heading": [
          "Inter Tight",
          "sans-serif"
        ],
        "body": [
          "Redaction",
          "sans-serif"
        ],
        "paragraph": [
          "Inter Tight",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "58px",
        "h2": "23.94px",
        "body": "18px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "20px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#7335F9",
        "textColor": "#FFFFFF",
        "borderRadius": "16px",
        "borderRadiusCorners": {
          "topLeft": "16px",
          "topRight": "16px",
          "bottomRight": "16px",
          "bottomLeft": "16px"
        },
        "shadow": "rgba(55, 88, 249, 0.2) 0px 6px 28px 0px inset, rgba(0, 0, 0, 0.09) 0px 24.591px 9.755px 0px inset, rgba(255, 255, 255, 0.17) 0px 10.823px 32.468px 0px inset, rgba(186, 207, 234, 0.4) 1.353px 1.353px 1.353px 0px inset, rgba(7, 37, 137, 0.25) -1.353px -1.353px 6.262px 0px inset"
      }
    },
    "images": {
      "logo": "https://cdn.prod.website-files.com/6509c43d050ad80a179bf9fb/650a8df66cb14603dbaaab84_site_untether_logo.svg",
      "favicon": "https://cdn.prod.website-files.com/6509c43d050ad80a179bf9fb/650bf890516389f0667ce5d1_untether_logo_li_square32.png",
      "ogImage": null
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 1,
      "reasoning": "Logo rejected: Red flags detected (menu word). Selected #1 because it is visible, located in the header, links to the homepage, and matches the favicon, indicating it is the main brand logo.",
      "confidence": 0.95,
      "rejected": true,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Request a demo",
        "reasoning": "Button #0 is selected as the primary CTA because it uses a vibrant brand color (#7335F9) and has action-oriented text ('Request a demo'). It is styled with a class indicating primary importance ('button-primary')."
      },
      "secondary": {
        "index": -1,
        "text": "N/A",
        "reasoning": "Both buttons have the same background color (#7335F9), making it impossible to select a secondary button with a different color."
      },
      "confidence": 0.9
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "healthcare professionals"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.9,
      "colors": 0.95,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 1,
          "selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the favicon, indicating it is the main brand logo.",
          "confidence": 0.95
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/untether-labs/80b757e70b.webp",
      "alt": "Resources",
      "source_url": "https://www.untetherlabs.com/resources",
      "image_url": "https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/6750267bc348a7df57afe3bc_wfm_healthcare_sq.jpg",
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      "alt": "Resources",
      "source_url": "https://www.untetherlabs.com/resources",
      "image_url": "https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/675f5df195417f51827ae572_national-cancer-institute-NFvdKIhxYlU-unsplash.jpg",
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      "bytes": 2640098,
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/untether-labs/01f1ef42b4.webp",
      "alt": "Untether Labs Site",
      "source_url": "https://www.untetherlabs.com/blog-posts/what-is-schedule-building-in-healthcare",
      "image_url": "https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/67595500e429ef0e2ce81ba0_675954a89cefec96510ee926_Screenshot%25202024-12-10%2520at%25204.56.53%2520PM.png",
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      "bytes": 505557,
      "query": "site:untetherlabs.com blog",
      "query_suffix": "site:untetherlabs.com blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/untether-labs/ff321516c5.webp",
      "alt": "Resources",
      "source_url": "https://www.untetherlabs.com/resources",
      "image_url": "https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/6758e020fbd204704465b36b_view-from-above-as-person-sits-at-white-desktop.jpg",
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      "query": "site:untetherlabs.com",
      "query_suffix": "site:untetherlabs.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/untether-labs/a4cbba141b.webp",
      "alt": "Resources",
      "source_url": "https://www.untetherlabs.com/resources",
      "image_url": "https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/67569ab15fd325c80e3103cb_woman-runs-board-meeting.jpg",
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      "bytes": 743622,
      "query": "site:untetherlabs.com",
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    },
    {
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      "alt": "Resources",
      "source_url": "https://www.untetherlabs.com/resources",
      "image_url": "https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/675fa2e63be4249c1a4af573_stethoscope-scrubs.jpg",
      "width": 3960,
      "height": 2640,
      "bytes": 718039,
      "query": "site:untetherlabs.com",
      "query_suffix": "site:untetherlabs.com"
    }
  ],
  "font_resources": [
    {
      "family": "Inter Tight",
      "google_fonts_url": "https://fonts.google.com/specimen/Inter+Tight"
    },
    {
      "family": "Inter Tight",
      "google_fonts_url": "https://fonts.google.com/specimen/Inter+Tight"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Inter+Tight&family=Inter+Tight&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/untether-labs",
  "agent_instructions": "You are designing or implementing in Untether Labs's brand identity.\n\n# Brand profile\n- Company: Untether Labs\n- Source: https://untetherlabs.com\n- Color scheme: light\n\n# Colors\n- primary: #504866\n- secondary: #170F2B\n- accent: #7335F9\n- background: #F8FAF9\n- textPrimary: #7335F9\n- link: #7335F9\n\n# Typography\n- primary: Inter Tight — https://fonts.google.com/specimen/Inter+Tight\n- heading: Inter Tight — https://fonts.google.com/specimen/Inter+Tight\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Inter+Tight&family=Inter+Tight&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#7335F9, textColor=#FFFFFF, borderRadius=16px, shadow=rgba(55, 88, 249, 0.2) 0px 6px 28px 0px inset, rgba(0, 0, 0, 0.09) 0px 24.591px 9.755px 0px inset, rgba(255, 255, 255, 0.17) 0px 10.823px 32.468px 0px inset, rgba(186, 207, 234, 0.4) 1.353px 1.353px 1.353px 0px inset, rgba(7, 37, 137, 0.25) -1.353px -1.353px 6.262px 0px inset\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: healthcare professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/untether-labs.json",
  "page_markdown": "# Untether Labs Brand Identity\n\nA complete profile of **Untether Labs**'s visual system — colors, typography, components, and personality — extracted from https://untetherlabs.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/untether-labs\n- Machine-readable JSON: https://characterquilt.com/branding/untether-labs.json\n- Per-page llms.txt: https://characterquilt.com/branding/untether-labs/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #504866 |\n| Accent | #7335F9 |\n| Body Font | Inter Tight |\n| Heading Font | Inter Tight |\n\n## Color Palette\n\n- primary: #504866\n- secondary: #170F2B\n- accent: #7335F9\n- background: #F8FAF9\n- textPrimary: #7335F9\n- link: #7335F9\n\n## Typography\n\n- primary: Inter Tight — https://fonts.google.com/specimen/Inter+Tight\n- heading: Inter Tight — https://fonts.google.com/specimen/Inter+Tight\n\n## Visual Assets\n\n- Logo: https://cdn.prod.website-files.com/6509c43d050ad80a179bf9fb/650a8df66cb14603dbaaab84_site_untether_logo.svg\n- Favicon: https://cdn.prod.website-files.com/6509c43d050ad80a179bf9fb/650bf890516389f0667ce5d1_untether_logo_li_square32.png\n\n## UI Components\n\n- buttonPrimary: background=#7335F9, textColor=#FFFFFF, borderRadius=16px, shadow=rgba(55, 88, 249, 0.2) 0px 6px 28px 0px inset, rgba(0, 0, 0, 0.09) 0px 24.591px 9.755px 0px inset, rgba(255, 255, 255, 0.17) 0px 10.823px 32.468px 0px inset, rgba(186, 207, 234, 0.4) 1.353px 1.353px 1.353px 0px inset, rgba(7, 37, 137, 0.25) -1.353px -1.353px 6.262px 0px inset\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: healthcare professionals\n\n## Untether Labs Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Resources**\n  - Image: https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/6750267bc348a7df57afe3bc_wfm_healthcare_sq.jpg\n  - Source: https://www.untetherlabs.com/resources\n- **Resources**\n  - Image: https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/675f5df195417f51827ae572_national-cancer-institute-NFvdKIhxYlU-unsplash.jpg\n  - Source: https://www.untetherlabs.com/resources\n- **Untether Labs Site**\n  - Image: https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/67595500e429ef0e2ce81ba0_675954a89cefec96510ee926_Screenshot%25202024-12-10%2520at%25204.56.53%2520PM.png\n  - Source: https://www.untetherlabs.com/blog-posts/what-is-schedule-building-in-healthcare\n- **Resources**\n  - Image: https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/6758e020fbd204704465b36b_view-from-above-as-person-sits-at-white-desktop.jpg\n  - Source: https://www.untetherlabs.com/resources\n- **Resources**\n  - Image: https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/67569ab15fd325c80e3103cb_woman-runs-board-meeting.jpg\n  - Source: https://www.untetherlabs.com/resources\n- **Resources**\n  - Image: https://cdn.prod.website-files.com/6509c43d050ad80a179bfa49/675fa2e63be4249c1a4af573_stethoscope-scrubs.jpg\n  - Source: https://www.untetherlabs.com/resources\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Inter Tight\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Redaction\",\n      \"role\": \"unknown\"\n    },\n    {\n      \"family\": \"Uncut Sans\",\n      \"role\": \"unknown\"\n    },\n    {\n      \"family\": \"Satoshi\",\n      \"role\": \"unknown\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#504866\",\n    \"secondary\": \"#170F2B\",\n    \"accent\": \"#7335F9\",\n    \"background\": \"#F8FAF9\",\n    \"textPrimary\": \"#7335F9\",\n    \"link\": \"#7335F9\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Inter Tight\",\n      \"heading\": \"Inter Tight\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Inter Tight\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Redaction\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Inter Tight\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"58px\",\n      \"h2\": \"23.94px\",\n      \"body\": \"18px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"20px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#7335F9\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"16px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"16px\",\n        \"topRight\": \"16px\",\n        \"bottomRight\": \"16px\",\n        \"bottomLeft\": \"16px\"\n      },\n      \"shadow\": \"rgba(55, 88, 249, 0.2) 0px 6px 28px 0px inset, rgba(0, 0, 0, 0.09) 0px 24.591px 9.755px 0px inset, rgba(255, 255, 255, 0.17) 0px 10.823px 32.468px 0px inset, rgba(186, 207, 234, 0.4) 1.353px 1.353px 1.353px 0px inset, rgba(7, 37, 137, 0.25) -1.353px -1.353px 6.262px 0px inset\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://cdn.prod.website-files.com/6509c43d050ad80a179bf9fb/650a8df66cb14603dbaaab84_site_untether_logo.svg\",\n    \"favicon\": \"https://cdn.prod.website-files.com/6509c43d050ad80a179bf9fb/650bf890516389f0667ce5d1_untether_logo_li_square32.png\",\n    \"ogImage\": null\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 1,\n    \"reasoning\": \"Logo rejected: Red flags detected (menu word). Selected #1 because it is visible, located in the header, links to the homepage, and matches the favicon, indicating it is the main brand logo.\",\n    \"confidence\": 0.95,\n    \"rejected\": true,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Request a demo\",\n      \"reasoning\": \"Button #0 is selected as the primary CTA because it uses a vibrant brand color (#7335F9) and has action-oriented text ('Request a demo'). It is styled with a class indicating primary importance ('button-primary').\"\n    },\n    \"secondary\": {\n      \"index\": -1,\n      \"text\": \"N/A\",\n      \"reasoning\": \"Both buttons have the same background color (#7335F9), making it impossible to select a secondary button with a different color.\"\n    },\n    \"confidence\": 0.9\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"healthcare professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.9,\n    \"colors\": 0.95,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 1,\n        \"selectedLogoReasoning\": \"Selected #1 because it is visible, located in the header, links to the homepage, and matches the favicon, indicating it is the main brand logo.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}