# Wafer Brand Identity

A complete profile of **Wafer**'s visual system — colors, typography, components, and personality — extracted from https://www.wafer.ai. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/wafer
- Machine-readable JSON: https://characterquilt.com/branding/wafer.json
- Per-page llms.txt: https://characterquilt.com/branding/wafer/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #939DAB |
| Accent | #2B3442 |
| Body Font | Space Grotesk |
| Heading Font | Sora |

## Color Palette

- primary: #939DAB
- secondary: #4D5665
- accent: #2B3442
- background: #FFFFFF
- textPrimary: #2B3442
- link: #2B3442

## Typography

- primary: Space Grotesk — https://fonts.google.com/specimen/Space+Grotesk
- heading: Sora — https://fonts.google.com/specimen/Sora

## Visual Assets

- Logo: https://www.wafer.ai/_next/static/media/wafer2.abb7e4f8.svg
- Favicon: https://www.wafer.ai/wafer-logo-tab.png
- Social card (og:image): https://www.wafer.ai/wafer-logo.png

## UI Components

- buttonPrimary: background=#2B3442, textColor=#FFFFFF, borderColor=#2B3442, borderRadius=6px, shadow=none
- buttonSecondary: background=transparent, textColor=#2B3442, borderColor=#E3E9F2, borderRadius=6px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: tech professionals

## Wafer Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Wafer Ads Stock Illustrations – 182 Wafer Ads Stock Illustrations, Vectors  & Clipart - Dreamstime**
  - Image: https://thumbs.dreamstime.com/b/chocolate-wafer-ads-crunchy-cookies-syrup-nuts-yellow-background-d-illustration-97200505.jpg
  - Source: https://www.dreamstime.com/illustration/wafer-ads.html
- **Semiconductor Prime Wafer Market Size | CAGR of 9.30%**
  - Image: https://market.us/wp-content/uploads/2025/01/Semiconductor-Prime-Wafer-Market-Size.png
  - Source: https://market.us/report/semiconductor-prime-wafer-market/
- **Page 7 | Designer wafer label Images - Free Download on Freepik**
  - Image: https://img.freepik.com/free-psd/world-chocolate-day-landing-page_23-2150497409.jpg?semt=ais_hybrid&w=740&q=80
  - Source: https://www.freepik.com/free-photos-vectors/designer-wafer-label/7
- **Wafer advertisement Images - Free Download on Freepik**
  - Image: https://img.freepik.com/free-vector/wafer-realistic-banner-with-blurs-lights-pouring-caramel-with-editable-text-packging_1284-53649.jpg?semt=ais_hybrid&w=740&q=80
  - Source: https://www.freepik.com/free-photos-vectors/wafer-advertisement
- **SEMI Reports 2025 Annual Worldwide Silicon Wafer Shipments and Revenue  Results - Semiconductor Digest**
  - Image: https://www.semiconductor-digest.com/wp-content/uploads/2026/02/7uxqqvmgjqntmdop59irs.png
  - Source: https://www.semiconductor-digest.com/semi-reports-2025-annual-worldwide-silicon-wafer-shipments-and-revenue-results/
- **Page 2 | Rectangular wafer packaging Images - Free Download on Freepik**
  - Image: https://img.freepik.com/free-psd/winter-season-landing-page-template_23-2150949659.jpg?semt=ais_hybrid&w=740&q=80
  - Source: https://www.freepik.com/free-photos-vectors/rectangular-wafer-packaging/2

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Sora",
      "role": "heading"
    },
    {
      "family": "Space Grotesk",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#939DAB",
    "secondary": "#4D5665",
    "accent": "#2B3442",
    "background": "#FFFFFF",
    "textPrimary": "#2B3442",
    "link": "#2B3442"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Space Grotesk",
      "heading": "Sora"
    },
    "fontStacks": {
      "heading": [
        "Space Grotesk"
      ],
      "body": [
        "Sora",
        "sans-serif"
      ],
      "paragraph": [
        "Sora"
      ]
    },
    "fontSizes": {
      "h1": "52.8px",
      "h2": "24px",
      "body": "17px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#2B3442",
      "textColor": "#FFFFFF",
      "borderColor": "#2B3442",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#2B3442",
      "borderColor": "#E3E9F2",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.wafer.ai/_next/static/media/wafer2.abb7e4f8.svg",
    "favicon": "https://www.wafer.ai/wafer-logo-tab.png",
    "ogImage": "https://www.wafer.ai/wafer-logo.png",
    "logoHref": "/",
    "logoAlt": "Wafer logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Wafer'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get Started",
      "reasoning": "Button #0 with text 'Get Started' uses a vibrant brand color (#2B3442) and has action-oriented text, making it the primary CTA."
    },
    "secondary": {
      "index": 3,
      "text": "Read docs",
      "reasoning": "Button #3 'Read docs' has a transparent background, providing a clear contrast to the primary button's vibrant color, making it suitable as a secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Wafer'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```