{
  "name": "Wiz",
  "slug": "wiz",
  "domain": "https://wiz.ai",
  "sources": [
    "apollo_us_mid",
    "forbes_cloud_100"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Roboto",
        "role": "body"
      }
    ],
    "colors": {
      "primary": "#E96A2C",
      "secondary": "#20448A",
      "accent": "#2C65A9",
      "background": "#FFFFFF",
      "textPrimary": "#33373D",
      "link": "#2575FC"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Roboto",
        "heading": "Roboto"
      },
      "fontStacks": {
        "heading": [
          "Space Grotesk",
          "sans-serif"
        ],
        "body": [
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "Roboto",
          "Helvetica Neue",
          "Arial",
          "Noto Sans",
          "sans-serif",
          "Apple Color Emoji",
          "Segoe UI Emoji",
          "Segoe UI Symbol",
          "Noto Color Emoji"
        ],
        "paragraph": [
          "Inter",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "48px",
        "h2": "48px",
        "body": "20px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "5px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#2C65A9",
        "textColor": "#333333",
        "borderRadius": "0px",
        "borderRadiusCorners": {
          "topLeft": "0px",
          "topRight": "0px",
          "bottomRight": "0px",
          "bottomLeft": "0px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#F1F8FF",
        "textColor": "#E96A2C",
        "borderColor": "#E96A2C",
        "borderRadius": "50px",
        "borderRadiusCorners": {
          "topLeft": "50px",
          "topRight": "50px",
          "bottomRight": "50px",
          "bottomLeft": "50px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://www.wiz.ai/content/uploads/2023/12/logo.png",
      "favicon": "https://www.wiz.ai/content/uploads/2023/12/favicon.png",
      "ogImage": "https://www.wiz.ai/content/uploads/2024/01/young-korean-girl-talking-mobile-phone-asian-woman-calling-smartphone-standing-yellow-background-copy-1-1.png",
      "logoHref": "https://www.wiz.ai"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, matching the brand 'WIZ.AI'.",
      "confidence": 0.9,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 3,
        "text": "Book a Demo",
        "reasoning": "Button #3 has a vibrant brand color (#2C65A9) and action-oriented text ('Book a Demo'), making it the primary CTA."
      },
      "secondary": {
        "index": 2,
        "text": "Schedule a Demo",
        "reasoning": "Button #2 has a different background color (#F1F8FF) and serves as a secondary option with similar action-oriented text ('Schedule a Demo')."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "modern",
      "energy": "high",
      "targetAudience": "businesses seeking AI solutions"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, matching the brand 'WIZ.AI'.",
          "confidence": 0.9
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/wiz/f048286916.webp",
      "alt": "80s Commercial | WIZ | Nobody Beats the Wiz | New York | 1986",
      "source_url": "https://www.youtube.com/watch?v=zdfgcsdmi2A",
      "image_url": "https://i.ytimg.com/vi/zdfgcsdmi2A/sddefault.jpg",
      "width": 640,
      "height": 480,
      "bytes": 34653,
      "query": "\"Wiz\" ad",
      "query_suffix": "\"Wiz\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/wiz/ecc3afbf4e.webp",
      "alt": "Assess your cloud compliance posture in minutes | Wiz Blog",
      "source_url": "https://www.wiz.io/blog/wiz-cloud-compliance-posture",
      "image_url": "https://www.datocms-assets.com/75231/1659928370-wiz-compliance-heatmap-blog-framework.png",
      "width": 1297,
      "height": 929,
      "bytes": 600067,
      "query": "\"Wiz\" report",
      "query_suffix": "\"Wiz\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/wiz/92be635240.webp",
      "alt": "How To Build a Landing Page (on Wix)",
      "source_url": "https://www.youtube.com/watch?v=OhUaWSb71Xo",
      "image_url": "https://i.ytimg.com/vi/OhUaWSb71Xo/maxresdefault.jpg",
      "width": 1280,
      "height": 720,
      "bytes": 80810,
      "query": "\"Wiz\" landing page",
      "query_suffix": "\"Wiz\" landing page"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/wiz/acdaffc3fa.webp",
      "alt": "72% Increase in 6 Months — Wiz's Winning Content Investment",
      "source_url": "https://foundationinc.co/lab/wiz",
      "image_url": "https://foundationinc.co/wp-content/uploads/2024/05/image15.png",
      "width": 898,
      "height": 975,
      "bytes": 1296633,
      "query": "\"Wiz\" ad",
      "query_suffix": "\"Wiz\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/wiz/11eb74d07b.webp",
      "alt": "Key findings from the 2024 State of AI in the Cloud report | Wiz Blog",
      "source_url": "https://www.wiz.io/blog/key-findings-from-the-state-of-ai-in-the-cloud-report-2024",
      "image_url": "https://www.datocms-assets.com/75231/1705503365-state-of-ai-blog-cover.png?fm=webp",
      "width": 3841,
      "height": 2161,
      "bytes": 260434,
      "query": "\"Wiz\" report",
      "query_suffix": "\"Wiz\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/wiz/3148ed6553.webp",
      "alt": "Wix Landing Page Tutorial 2026",
      "source_url": "https://www.youtube.com/watch?v=z_hudBKVoRY",
      "image_url": "https://i.ytimg.com/vi/z_hudBKVoRY/hq720.jpg?sqp=-oaymwEhCK4FEIIDSFryq4qpAxMIARUAAAAAGAElAADIQj0AgKJD&rs=AOn4CLA1aOXCx_aD9rVr3JuDcPIH9NvARQ",
      "width": 686,
      "height": 386,
      "bytes": 62409,
      "query": "\"Wiz\" landing page",
      "query_suffix": "\"Wiz\" landing page"
    }
  ],
  "font_resources": [
    {
      "family": "Roboto",
      "google_fonts_url": "https://fonts.google.com/specimen/Roboto"
    },
    {
      "family": "Roboto",
      "google_fonts_url": "https://fonts.google.com/specimen/Roboto"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Roboto&family=Roboto&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/wiz",
  "agent_instructions": "You are designing or implementing in Wiz's brand identity.\n\n# Brand profile\n- Company: Wiz\n- Source: https://wiz.ai\n- Color scheme: light\n\n# Colors\n- primary: #E96A2C\n- secondary: #20448A\n- accent: #2C65A9\n- background: #FFFFFF\n- textPrimary: #33373D\n- link: #2575FC\n\n# Typography\n- primary: Roboto — https://fonts.google.com/specimen/Roboto\n- heading: Roboto — https://fonts.google.com/specimen/Roboto\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Roboto&family=Roboto&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#2C65A9, textColor=#333333, borderRadius=0px, shadow=none\n- buttonSecondary: background=#F1F8FF, textColor=#E96A2C, borderColor=#E96A2C, borderRadius=50px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: high\n- Audience: businesses seeking AI solutions\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/wiz.json",
  "page_markdown": "# Wiz Brand Identity\n\nA complete profile of **Wiz**'s visual system — colors, typography, components, and personality — extracted from https://wiz.ai. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/wiz\n- Machine-readable JSON: https://characterquilt.com/branding/wiz.json\n- Per-page llms.txt: https://characterquilt.com/branding/wiz/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #E96A2C |\n| Accent | #2C65A9 |\n| Body Font | Roboto |\n| Heading Font | Roboto |\n\n## Color Palette\n\n- primary: #E96A2C\n- secondary: #20448A\n- accent: #2C65A9\n- background: #FFFFFF\n- textPrimary: #33373D\n- link: #2575FC\n\n## Typography\n\n- primary: Roboto — https://fonts.google.com/specimen/Roboto\n- heading: Roboto — https://fonts.google.com/specimen/Roboto\n\n## Visual Assets\n\n- Logo: https://www.wiz.ai/content/uploads/2023/12/logo.png\n- Favicon: https://www.wiz.ai/content/uploads/2023/12/favicon.png\n- Social card (og:image): https://www.wiz.ai/content/uploads/2024/01/young-korean-girl-talking-mobile-phone-asian-woman-calling-smartphone-standing-yellow-background-copy-1-1.png\n\n## UI Components\n\n- buttonPrimary: background=#2C65A9, textColor=#333333, borderRadius=0px, shadow=none\n- buttonSecondary: background=#F1F8FF, textColor=#E96A2C, borderColor=#E96A2C, borderRadius=50px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: high · Audience: businesses seeking AI solutions\n\n## Wiz Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **80s Commercial | WIZ | Nobody Beats the Wiz | New York | 1986**\n  - Image: https://i.ytimg.com/vi/zdfgcsdmi2A/sddefault.jpg\n  - Source: https://www.youtube.com/watch?v=zdfgcsdmi2A\n- **Assess your cloud compliance posture in minutes | Wiz Blog**\n  - Image: https://www.datocms-assets.com/75231/1659928370-wiz-compliance-heatmap-blog-framework.png\n  - Source: https://www.wiz.io/blog/wiz-cloud-compliance-posture\n- **How To Build a Landing Page (on Wix)**\n  - Image: https://i.ytimg.com/vi/OhUaWSb71Xo/maxresdefault.jpg\n  - Source: https://www.youtube.com/watch?v=OhUaWSb71Xo\n- **72% Increase in 6 Months — Wiz's Winning Content Investment**\n  - Image: https://foundationinc.co/wp-content/uploads/2024/05/image15.png\n  - Source: https://foundationinc.co/lab/wiz\n- **Key findings from the 2024 State of AI in the Cloud report | Wiz Blog**\n  - Image: https://www.datocms-assets.com/75231/1705503365-state-of-ai-blog-cover.png?fm=webp\n  - Source: https://www.wiz.io/blog/key-findings-from-the-state-of-ai-in-the-cloud-report-2024\n- **Wix Landing Page Tutorial 2026**\n  - Image: https://i.ytimg.com/vi/z_hudBKVoRY/hq720.jpg?sqp=-oaymwEhCK4FEIIDSFryq4qpAxMIARUAAAAAGAElAADIQj0AgKJD&rs=AOn4CLA1aOXCx_aD9rVr3JuDcPIH9NvARQ\n  - Source: https://www.youtube.com/watch?v=z_hudBKVoRY\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Roboto\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#E96A2C\",\n    \"secondary\": \"#20448A\",\n    \"accent\": \"#2C65A9\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#33373D\",\n    \"link\": \"#2575FC\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Roboto\",\n      \"heading\": \"Roboto\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Space Grotesk\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica Neue\",\n        \"Arial\",\n        \"Noto Sans\",\n        \"sans-serif\",\n        \"Apple Color Emoji\",\n        \"Segoe UI Emoji\",\n        \"Segoe UI Symbol\",\n        \"Noto Color Emoji\"\n      ],\n      \"paragraph\": [\n        \"Inter\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"48px\",\n      \"h2\": \"48px\",\n      \"body\": \"20px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"5px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#2C65A9\",\n      \"textColor\": \"#333333\",\n      \"borderRadius\": \"0px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"0px\",\n        \"topRight\": \"0px\",\n        \"bottomRight\": \"0px\",\n        \"bottomLeft\": \"0px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#F1F8FF\",\n      \"textColor\": \"#E96A2C\",\n      \"borderColor\": \"#E96A2C\",\n      \"borderRadius\": \"50px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"50px\",\n        \"topRight\": \"50px\",\n        \"bottomRight\": \"50px\",\n        \"bottomLeft\": \"50px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://www.wiz.ai/content/uploads/2023/12/logo.png\",\n    \"favicon\": \"https://www.wiz.ai/content/uploads/2023/12/favicon.png\",\n    \"ogImage\": \"https://www.wiz.ai/content/uploads/2024/01/young-korean-girl-talking-mobile-phone-asian-woman-calling-smartphone-standing-yellow-background-copy-1-1.png\",\n    \"logoHref\": \"https://www.wiz.ai\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, medium-sized, and links to the homepage, matching the brand 'WIZ.AI'.\",\n    \"confidence\": 0.9,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 3,\n      \"text\": \"Book a Demo\",\n      \"reasoning\": \"Button #3 has a vibrant brand color (#2C65A9) and action-oriented text ('Book a Demo'), making it the primary CTA.\"\n    },\n    \"secondary\": {\n      \"index\": 2,\n      \"text\": \"Schedule a Demo\",\n      \"reasoning\": \"Button #2 has a different background color (#F1F8FF) and serves as a secondary option with similar action-oriented text ('Schedule a Demo').\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"high\",\n    \"targetAudience\": \"businesses seeking AI solutions\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, medium-sized, and links to the homepage, matching the brand 'WIZ.AI'.\",\n        \"confidence\": 0.9\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}