# Yuma AI Brand Identity A complete profile of **Yuma AI**'s visual system — colors, typography, components, and personality — extracted from https://yuma.ai. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/yuma-ai - Machine-readable JSON: https://characterquilt.com/branding/yuma-ai.json - Per-page llms.txt: https://characterquilt.com/branding/yuma-ai/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #E5DAFF | | Accent | #1D76FF | | Body Font | Inter | | Heading Font | Inter | ## Color Palette - primary: #E5DAFF - accent: #1D76FF - background: #FFFFFF - textPrimary: #161517 - link: #1D76FF ## Typography - primary: Inter — https://fonts.google.com/specimen/Inter - heading: Inter — https://fonts.google.com/specimen/Inter ## Visual Assets - Logo: 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- Favicon: https://yuma.ai/icon.png?icon.142t.945dlxor.png?dpl=dpl_5w1bMY2Jt8JdfJ2kHajvfEXJp5yd - Social card (og:image): https://yuma.ai/opengraph-image ## UI Components - buttonPrimary: background=#161517, textColor=#FFFFFF, borderColor=#161517, borderRadius=6px, shadow=none - buttonSecondary: background=#EDEDEF, textColor=#161517, borderRadius=12px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(17, 24, 39, 0.45) 0px 18px 45px -40px ## Brand Personality Tone: modern · Energy: medium · Audience: ecommerce businesses ## Yuma AI Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Rencontrez l'équipe derrière Yuma AI** - Image: https://yuma.ai/_next/image?url=%2Fabout%2Fabout-hero-1.webp&w=3840&q=75&dpl=dpl_8FKWtuA62HTY8Ek5jy9Ee6T7BHgS - Source: https://yuma.ai/fr/about-us - **What shoppers ask before they buy: A research-backed guide to…** - Image: https://yuma.ai/blog/what-shoppers-ask-before-they-buy-a-research-backed-guide-to-reducing-sales-friction-with-ai/rich-text/68d55bdf2950d4d0540494d1_3.png - Source: https://yuma.ai/blogs/what-shoppers-ask-before-they-buy-a-research-backed-guide-to-reducing-sales-friction-with-ai - **Rencontrez l'équipe derrière Yuma AI** - Image: https://yuma.ai/about/about-hero-4.webp - Source: https://yuma.ai/fr/about-us - **Top 11 AI Tools for Customer Support in 2026 | Yuma AI Blog** - Image: https://yuma.ai/_next/image?url=%2Fblog%2Ftop-11-ai-tools-for-customer-support-in-2025%2Fmain.webp&w=3840&q=75&dpl=dpl_5BTUkfDn1a9rANS99A83wBXEtt62 - Source: https://yuma.ai/blogs/top-11-ai-tools-for-customer-support-in-2026 - **Work at Yuma | Explore Career Opportunities and Join the Team** - Image: https://yuma.ai/about/about-hero-9.webp - Source: https://yuma.ai/work-at-yuma - **Ecommerce AI Customer Service Blog & Guides | Yuma AI** - Image: https://yuma.ai/_next/image?url=%2Fblog%2Fthe-5-best-digitalgenius-alternatives-for-ecommerce-brands-in-2026%2Fthumbnail.png&w=3840&q=75&dpl=dpl_ERQPZaAPzu68F6CYwx4d98Nz9EcE - Source: https://yuma.ai/blogs ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "light", "fonts": [ { "family": "Inter", "role": "body" }, { "family": "Figtree", "role": "unknown" } ], "colors": { "primary": "#E5DAFF", "accent": "#1D76FF", "background": "#FFFFFF", "textPrimary": "#161517", "link": "#1D76FF" }, "typography": { "fontFamilies": { "primary": "Inter", "heading": "Inter" }, "fontStacks": { "heading": [ "Figtree", "ui-sans-serif", "system-ui", "sans-serif" ], "body": [ "Inter", "ui-sans-serif", "system-ui", "sans-serif" ], "paragraph": [ "Inter", "ui-sans-serif", "system-ui", "sans-serif" ] }, "fontSizes": { "h1": "64px", "h2": "56px", "body": "17px" } }, "spacing": { "baseUnit": 4, "borderRadius": "12px" }, "components": { "buttonPrimary": { "background": "#161517", "textColor": "#FFFFFF", "borderColor": "#161517", "borderRadius": "6px", "borderRadiusCorners": { "topLeft": "6px", "topRight": "6px", "bottomRight": "6px", "bottomLeft": "6px" }, "shadow": "none" }, "buttonSecondary": { "background": "#EDEDEF", "textColor": "#161517", "borderRadius": "12px", "borderRadiusCorners": { "topLeft": "12px", "topRight": "12px", "bottomRight": "12px", "bottomLeft": "12px" }, "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(17, 24, 39, 0.45) 0px 18px 45px -40px" } }, "images": { "logo": 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