# Zenysis Brand Identity A complete profile of **Zenysis**'s visual system — colors, typography, components, and personality — extracted from http://www.zenysis.com. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/zenysis - Machine-readable JSON: https://characterquilt.com/branding/zenysis.json - Per-page llms.txt: https://characterquilt.com/branding/zenysis/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #99B9DD | | Accent | #252B45 | | Body Font | Karla | | Heading Font | Syne | ## Color Palette - primary: #99B9DD - secondary: #E06449 - accent: #252B45 - background: #FFFFFF - textPrimary: #252B45 - link: #252B45 ## Typography - primary: Karla — https://fonts.google.com/specimen/Karla - heading: Syne — https://fonts.google.com/specimen/Syne ## Visual Assets - Logo: data:image/svg+xml;utf8,%3Csvg%20tabindex%3D%22-1%22%20role%3D%22img%22%20version%3D%221.1%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20xmlns%3Axlink%3D%22http%3A%2F%2Fwww.w3.org%2F1999%2Fxlink%22%20x%3D%220px%22%20y%3D%220px%22%20viewBox%3D%220%200%20235%2057%22%20style%3D%22enable-background%3Anew%200%200%20235%2057%3B%22%20xml%3Aspace%3D%22preserve%22%20data-fc-idx%3D%220%22%3E%3Ctitle%20tabindex%3D%22-1%22%3EZenysis%3C%2Ftitle%3E%0A%3Cg%20tabindex%3D%22-1%22%3E%0A%3Cpath%20tabindex%3D%22-1%22%20class%3D%22logo-fill%22%20d%3D%22M41%2C30.7h-3.9V25H41V12H66v5.7H47V25h13.2v5.7H47v8.1H66v5.7H41V30.7z%22%20style%3D%22fill%3A%20rgb(37%2C%2043%2C%2069)%20!important%3B%22%2F%3E%0A%3Cpolygon%20tabindex%3D%22-1%22%20class%3D%22logo-fill%22%20points%3D%2278.2%2C18.7%2078.2%2C44.4%2084.2%2C44.4%2084.2%2C33.1%20108.9%2C56.4%20108.9%2C47.9%22%20style%3D%22fill%3A%20rgb(37%2C%2043%2C%2069)%20!important%3B%22%2F%3E%0A%3Cpath%20tabindex%3D%22-1%22%20class%3D%22logo-fill%22%20d%3D%22M16.9%2C18h-16v-5.7h26.5L10.3%2C39.1h17v5.7H0L16.9%2C18z%22%20style%3D%22fill%3A%20rgb(37%2C%2043%2C%2069)%20!important%3B%22%2F%3E%0A%3C%2Fg%3E%0A%3Cg%20tabindex%3D%22-1%22%3E%0A%3Cpath%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20d%3D%22M126.2%2C30.2L114.5%2C12h6.9l7.7%2C12.6l7.7-12.6h6.9l-11.6%2C18.1v14.3h-6V30.2z%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3Cpath%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20d%3D%22M155%2C35.1c2.4%2C2.6%2C5.8%2C4.4%2C9.6%2C4.4c4.5-0.1%2C7.8-1.8%2C7.8-4.9c0-7.2-20.9-0.3-20.9-13.5c0-5.8%2C6-9.8%2C13.4-9.8c5.4%2C0%2C9.7%2C1.7%2C12.9%2C5l-4.4%2C4c-2.9-2.9-5.6-3.9-8.8-3.9c-5%2C0-6.8%2C2.4-6.8%2C4.4c0%2C7.3%2C20.9%2C0%2C20.9%2C13.5c0%2C6.8-6.9%2C10.9-14.3%2C10.9c-4.5%2C0-9.8-1.7-13.9-6L155%2C35.1z%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3Cpath%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20d%3D%22M190.1%2C12h6v32.5h-6V12z%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3Cpath%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20d%3D%22M211.3%2C35.1c2.4%2C2.6%2C5.8%2C4.4%2C9.6%2C4.4c4.5-0.1%2C7.8-1.8%2C7.8-4.9c0-7.2-20.9-0.3-20.9-13.5c0-5.8%2C6-9.8%2C13.4-9.8c5.4%2C0%2C9.7%2C1.7%2C12.9%2C5l-4.4%2C4c-2.9-2.9-5.6-3.9-8.8-3.9c-5%2C0-6.8%2C2.4-6.8%2C4.4c0%2C7.3%2C20.9%2C0%2C20.9%2C13.5c0%2C6.8-6.9%2C10.9-14.3%2C10.9c-4.5%2C0-9.8-1.7-13.9-6L211.3%2C35.1z%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3Cpolygon%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20points%3D%22106.2%2C37.7%20106.2%2C12%20100.2%2C12%20100.2%2C23.3%2075.6%2C0%2075.6%2C8.5%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3C%2Fg%3E%0A%3C%2Fsvg%3E - Favicon: https://www.zenysis.com/wp-content/themes/friendly-sage/favicon/apple-touch-icon.png ## UI Components - input: background=#FFFFFF, textColor=#252B45, borderColor=null, borderRadius=0px, shadow=none - buttonPrimary: background=#252B45, textColor=#FFFFFF, borderRadius=30px, shadow=none - buttonSecondary: background=#FFFFFF, textColor=#252B45, borderRadius=0px, shadow=none ## Brand Personality Tone: professional · Energy: medium · Audience: government and healthcare sectors ## Zenysis Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Ethics Reporting - Zenysis** - Image: https://www.zenysis.com/wp-content/uploads/2023/11/zenysis-36-1.jpg - Source: https://www.zenysis.com/ethics-reporting/ - **Elísio Freitas - Zenysis** - Image: https://www.zenysis.com/wp-content/uploads/2023/07/elisio-scaled.jpg - Source: https://www.zenysis.com/team/elisio-freitas/ - **Approach - Zenysis** - Image: https://www.zenysis.com/wp-content/uploads/2023/09/zenysis-49-scaled.jpg - Source: https://www.zenysis.com/solution/services/ - **News & Ideas Archive - Page 3 of 5 - Zenysis** - Image: https://www.zenysis.com/wp-content/uploads/2022/06/Screen-Shot-2023-10-27-at-10.14.35-AM.png - Source: https://www.zenysis.com/news-ideas/page/3/ - **About - Zenysis** - Image: https://www.zenysis.com/wp-content/uploads/2023/10/RS28670_gavi_logo_gb_rgb-01.png - Source: https://www.zenysis.com/about-zenysis/ - **Features - Zenysis** - Image: https://www.zenysis.com/wp-content/uploads/2023/11/DataQuality.gif - Source: https://www.zenysis.com/solution/platform-features/ ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "light", "fonts": [ { "family": "Karla", "role": "body" }, { "family": "Syne", "role": "heading" }, { "family": "Outfit", "role": "unknown" }, { "family": "Source Serif 4", "role": "unknown" } ], "colors": { "primary": "#99B9DD", "secondary": "#E06449", "accent": "#252B45", "background": "#FFFFFF", "textPrimary": "#252B45", "link": "#252B45" }, "typography": { "fontFamilies": { "primary": "Karla", "heading": "Syne" }, "fontStacks": { "heading": [ "Karla", "Helvetica", "Arial", "sans-serif" ], "body": [ "Karla", "Helvetica", "Arial", "sans-serif" ], "paragraph": [ "Source Serif 4", "Times New Roman", "Times", "Georgia", "serif" ] }, "fontSizes": { "h1": "16px", "h2": "16px", "body": "24.8px" } }, "spacing": { "baseUnit": 4, "borderRadius": "8px" }, "components": { "input": { "background": "#FFFFFF", "textColor": "#252B45", "borderColor": null, "borderRadius": "0px", "borderRadiusCorners": { "topLeft": "0px", "topRight": "0px", "bottomRight": "0px", "bottomLeft": "0px" }, "shadow": "none" }, "buttonPrimary": { "background": "#252B45", "textColor": "#FFFFFF", "borderRadius": "30px", "borderRadiusCorners": { "topLeft": "30px", "topRight": "30px", "bottomRight": "30px", "bottomLeft": "30px" }, "shadow": "none" }, "buttonSecondary": { "background": "#FFFFFF", "textColor": "#252B45", "borderRadius": "0px", "borderRadiusCorners": { "topLeft": "0px", "topRight": "0px", "bottomRight": "0px", "bottomLeft": "0px" }, "shadow": "none" } }, "images": { "logo": "data:image/svg+xml;utf8,%3Csvg%20tabindex%3D%22-1%22%20role%3D%22img%22%20version%3D%221.1%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20xmlns%3Axlink%3D%22http%3A%2F%2Fwww.w3.org%2F1999%2Fxlink%22%20x%3D%220px%22%20y%3D%220px%22%20viewBox%3D%220%200%20235%2057%22%20style%3D%22enable-background%3Anew%200%200%20235%2057%3B%22%20xml%3Aspace%3D%22preserve%22%20data-fc-idx%3D%220%22%3E%3Ctitle%20tabindex%3D%22-1%22%3EZenysis%3C%2Ftitle%3E%0A%3Cg%20tabindex%3D%22-1%22%3E%0A%3Cpath%20tabindex%3D%22-1%22%20class%3D%22logo-fill%22%20d%3D%22M41%2C30.7h-3.9V25H41V12H66v5.7H47V25h13.2v5.7H47v8.1H66v5.7H41V30.7z%22%20style%3D%22fill%3A%20rgb(37%2C%2043%2C%2069)%20!important%3B%22%2F%3E%0A%3Cpolygon%20tabindex%3D%22-1%22%20class%3D%22logo-fill%22%20points%3D%2278.2%2C18.7%2078.2%2C44.4%2084.2%2C44.4%2084.2%2C33.1%20108.9%2C56.4%20108.9%2C47.9%22%20style%3D%22fill%3A%20rgb(37%2C%2043%2C%2069)%20!important%3B%22%2F%3E%0A%3Cpath%20tabindex%3D%22-1%22%20class%3D%22logo-fill%22%20d%3D%22M16.9%2C18h-16v-5.7h26.5L10.3%2C39.1h17v5.7H0L16.9%2C18z%22%20style%3D%22fill%3A%20rgb(37%2C%2043%2C%2069)%20!important%3B%22%2F%3E%0A%3C%2Fg%3E%0A%3Cg%20tabindex%3D%22-1%22%3E%0A%3Cpath%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20d%3D%22M126.2%2C30.2L114.5%2C12h6.9l7.7%2C12.6l7.7-12.6h6.9l-11.6%2C18.1v14.3h-6V30.2z%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3Cpath%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20d%3D%22M155%2C35.1c2.4%2C2.6%2C5.8%2C4.4%2C9.6%2C4.4c4.5-0.1%2C7.8-1.8%2C7.8-4.9c0-7.2-20.9-0.3-20.9-13.5c0-5.8%2C6-9.8%2C13.4-9.8c5.4%2C0%2C9.7%2C1.7%2C12.9%2C5l-4.4%2C4c-2.9-2.9-5.6-3.9-8.8-3.9c-5%2C0-6.8%2C2.4-6.8%2C4.4c0%2C7.3%2C20.9%2C0%2C20.9%2C13.5c0%2C6.8-6.9%2C10.9-14.3%2C10.9c-4.5%2C0-9.8-1.7-13.9-6L155%2C35.1z%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3Cpath%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20d%3D%22M190.1%2C12h6v32.5h-6V12z%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3Cpath%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20d%3D%22M211.3%2C35.1c2.4%2C2.6%2C5.8%2C4.4%2C9.6%2C4.4c4.5-0.1%2C7.8-1.8%2C7.8-4.9c0-7.2-20.9-0.3-20.9-13.5c0-5.8%2C6-9.8%2C13.4-9.8c5.4%2C0%2C9.7%2C1.7%2C12.9%2C5l-4.4%2C4c-2.9-2.9-5.6-3.9-8.8-3.9c-5%2C0-6.8%2C2.4-6.8%2C4.4c0%2C7.3%2C20.9%2C0%2C20.9%2C13.5c0%2C6.8-6.9%2C10.9-14.3%2C10.9c-4.5%2C0-9.8-1.7-13.9-6L211.3%2C35.1z%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3Cpolygon%20tabindex%3D%22-1%22%20fill%3D%22%23507EBF%22%20points%3D%22106.2%2C37.7%20106.2%2C12%20100.2%2C12%20100.2%2C23.3%2075.6%2C0%2075.6%2C8.5%22%20style%3D%22fill%3A%20rgb(80%2C%20126%2C%20191)%20!important%3B%22%2F%3E%0A%3C%2Fg%3E%0A%3C%2Fsvg%3E", "favicon": "https://www.zenysis.com/wp-content/themes/friendly-sage/favicon/apple-touch-icon.png", "ogImage": null, "logoHref": "https://www.zenysis.com", "logoAlt": "Zenysis" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand name 'Zenysis'.", "confidence": 0.95, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 3, "text": "LEARN MORE", "reasoning": "Button #3 with text 'LEARN MORE' is likely the primary CTA due to its vibrant brand color (#252B45) and action-oriented text, making it stand out as a key action point." }, "secondary": { "index": 5, "text": "LEARN MORE\nFeatures", "reasoning": "Button #5 with text 'LEARN MORE Features' has a different background color (#FFFFFF) and serves as a secondary option with informative text." }, "confidence": 0.9 }, "personality": { "tone": "professional", "energy": "medium", "targetAudience": "government and healthcare sectors" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.9, "colors": 0.95, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand name 'Zenysis'.", "confidence": 0.95 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } } ```