# zPREDICTA Brand Identity

A complete profile of **zPREDICTA**'s visual system — colors, typography, components, and personality — extracted from http://zpredicta.com. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/zpredicta
- Machine-readable JSON: https://characterquilt.com/branding/zpredicta.json
- Per-page llms.txt: https://characterquilt.com/branding/zpredicta/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #FF2400 |
| Accent | #FF2400 |
| Body Font | Roboto |
| Heading Font | Roboto |

## Color Palette

- primary: #FF2400
- secondary: #031717
- accent: #FF2400
- background: #00100E
- textPrimary: #00100E
- link: #00100E

## Typography

- primary: Roboto — https://fonts.google.com/specimen/Roboto
- heading: Roboto — https://fonts.google.com/specimen/Roboto

## Visual Assets

- Logo: https://zpredicta.com/templates/pinco-ru-v1/files/logo.svg
- Favicon: https://zpredicta.com/templates/pinco-ru-v1/assets/favicons/favicon.ico
- Social card (og:image): /assets/logos/logo.png

## UI Components

- buttonPrimary: background=#FF2400, textColor=#FFFFFF, borderRadius=4px, shadow=none
- buttonSecondary: background=#00100E, textColor=#D2EEED, borderRadius=4px, shadow=none

## Brand Personality

Tone: bold · Energy: high · Audience: gamblers and casino enthusiasts

## zPREDICTA Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Официальный Пинко Казино в России: Бонусы за Регистрацию на Сайте**
  - Image: https://www.thechasefo.com/templates/pinco-ru-v1/files/new_quiz_spa.png
  - Source: https://zpredicta.com/
- **Официальный Пинко Казино в России: Бонусы за Регистрацию на Сайте**
  - Image: https://www.thechasefo.com/templates/pinco-ru-v1/files/cashout-bonus.png
  - Source: https://zpredicta.com/
- **Официальный Пинко Казино в России: Бонусы за Регистрацию на Сайте**
  - Image: https://www.thechasefo.com/templates/pinco-ru-v1/files/margin0-promo.png
  - Source: https://zpredicta.com/
- **Официальный Пинко Казино в России: Бонусы за Регистрацию на Сайте**
  - Image: https://www.thechasefo.com/templates/pinco-ru-v1/files/Cashback.png
  - Source: https://zpredicta.com/
- **Официальный Пинко Казино в России: Бонусы за Регистрацию на Сайте**
  - Image: https://www.thechasefo.com/templates/pinco-ru-v1/files/free-bet.png
  - Source: https://zpredicta.com/
- **Официальный Пинко Казино в России: Бонусы за Регистрацию на Сайте**
  - Image: https://www.thechasefo.com/templates/pinco-ru-v1/files/insurance-bet.png
  - Source: https://zpredicta.com/

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#FF2400",
    "secondary": "#031717",
    "accent": "#FF2400",
    "background": "#00100E",
    "textPrimary": "#00100E",
    "link": "#00100E"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roboto",
      "heading": "Roboto"
    },
    "fontStacks": {
      "heading": [
        "Roboto",
        "sans-serif"
      ],
      "body": [
        "Roboto",
        "sans-serif"
      ],
      "paragraph": [
        "Roboto",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "48px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FF2400",
      "textColor": "#FFFFFF",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#00100E",
      "textColor": "#D2EEED",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://zpredicta.com/templates/pinco-ru-v1/files/logo.svg",
    "favicon": "https://zpredicta.com/templates/pinco-ru-v1/assets/favicons/favicon.ico",
    "ogImage": "/assets/logos/logo.png",
    "logoHref": "#",
    "logoAlt": "Букмекер и онлайн казино PINCO"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 70,
    "reasoning": "Selected #2 because it is a medium-sized logo with the brand name 'PINCO' in the alt text, matching the inferred brand from the page title and URL. It is visible and prominently placed.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "ПОЛУЧАЙ И ИГРАЙ",
      "reasoning": "Button #9 has a vibrant red/orange background (#FF2400), which is the accent color, making it stand out as the primary call-to-action. The text 'ПОЛУЧАЙ И ИГРАЙ' is action-oriented, encouraging users to engage."
    },
    "secondary": {
      "index": 19,
      "text": "Вход",
      "reasoning": "Button #8 has a different background color (#00100E) and serves a secondary function with the text 'Вход', which is typical for login or secondary actions."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "bold",
    "energy": "high",
    "targetAudience": "gamblers and casino enthusiasts"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 2,
        "selectedLogoReasoning": "Selected #2 because it is a medium-sized logo with the brand name 'PINCO' in the alt text, matching the inferred brand from the page title and URL. It is visible and prominently placed.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```