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Andi Brand Identity

A website-derived reference for Andi: observed colors, typography, components, and assets extracted from https://andisearch.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#728697
Accent
#21BA45
Body Font
Open Sans
Heading
Open Sans

Color Palette

Brand palette extracted from https://andisearch.com/.

primary
#728697
rgb(114, 134, 151)
secondary
#21BA45
rgb(33, 186, 69)
accent
#21BA45
rgb(33, 186, 69)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#212121
rgb(33, 33, 33)
link
#EBF5FF
rgb(235, 245, 255)

Typography

Each font links to its Google Fonts page where available.

primary
Open Sans
heading
Open Sans
Helvetica Neue, Helvetica, Arial, Segoe UI Emoji, Open Sans, Noto Sans, Roboto, Arimo, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Andi logo
Logo
Andi favicon
Favicon
Andi social image
Social Card

UI Components

Live previews rendered using Andi's actual button styles.

buttonPrimary
background #FFFFFF textColor #666666 borderRadius 4px shadow rgba(34, 36, 38, 0.15) 0px 0px 0px 1px inset

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy users looking for AI search solutions

Andi Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Andi's primary brand color?

The website extraction recorded #728697 as the primary color for Andi. This is an observed website value, not a verified official brand specification.

What accent color does Andi use?

The website extraction recorded #21BA45 as an accent color for Andi. Check the source website or official brand guidelines before using it in new work.

What font does Andi use?

The extraction detected Open Sans as a primary typeface on https://andisearch.com/. Other pages or materials may use different fonts.

Does Andi use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Andi's logo?

The logo asset recorded from https://andisearch.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://andisearch.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Andi.

Methodology

Brand data on this page was extracted from https://andisearch.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Andi.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Open Sans",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#728697",
    "secondary": "#21BA45",
    "accent": "#21BA45",
    "background": "#FFFFFF",
    "textPrimary": "#212121",
    "link": "#EBF5FF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Open Sans",
      "heading": "Open Sans"
    },
    "fontStacks": {
      "heading": [
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "Segoe UI Emoji",
        "Open Sans",
        "Noto Sans",
        "Roboto",
        "Arimo",
        "sans-serif"
      ],
      "body": [
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "Segoe UI Emoji",
        "Open Sans",
        "Noto Sans",
        "Roboto",
        "Arimo",
        "sans-serif"
      ],
      "paragraph": [
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "Segoe UI Emoji",
        "Open Sans",
        "Noto Sans",
        "Roboto",
        "Arimo",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "14px",
      "h2": "14px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#666666",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "rgba(34, 36, 38, 0.15) 0px 0px 0px 1px inset"
    }
  },
  "images": {
    "logo": "https://andisearch.com/assets/andi-logo-name-transparent-320x114-CkMYebQm.png",
    "favicon": "https://andisearch.com/favicon.ico",
    "ogImage": "https://andisearch.com/assets/andi-social-share.png",
    "logoHref": "https://andisearch.com/",
    "logoAlt": "https://andisearch.com/Andi%20Home"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, matching the brand 'Andi'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Install Chrome Extension",
      "reasoning": "The 'Install Chrome Extension' button is more action-oriented and likely to be the primary CTA as it suggests immediate engagement with the product."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "Both buttons share the same background color, and the 'Install Andi App' button is disabled, making it unsuitable as a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy users looking for AI search solutions"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, matching the brand 'Andi'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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