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Electric Air Brand Identity

A website-derived reference for Electric Air: observed colors, typography, components, and assets extracted from https://www.electricair.io/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#8C55FF
Accent
#3898EC
Body Font
Gt Planar
Heading
Gt Planar

Color Palette

Brand palette extracted from https://www.electricair.io/.

primary
#8C55FF
rgb(140, 85, 255)
secondary
#B662C2
rgb(182, 98, 194)
accent
#3898EC
rgb(56, 152, 236)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#000000
rgb(0, 0, 0)
link
#3898EC
rgb(56, 152, 236)

Typography

Each font links to its Google Fonts page where available.

primary
Gt Planar
heading
Gt Planar
Gt Planar, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Electric Air logo
Logo
Electric Air favicon
Favicon
Electric Air social image
Social Card

UI Components

Live previews rendered using Electric Air's actual button styles.

buttonPrimary
background #F7F6F9 textColor #24251F borderRadius 4px shadow none
buttonSecondary
background #FFFFFF textColor #24251F borderColor #000000 borderRadius 4px shadow none

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy individuals interested in sustainable energy solutions

Electric Air Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Electric Air's primary brand color?

The website extraction recorded #8C55FF as the primary color for Electric Air. This is an observed website value, not a verified official brand specification.

What accent color does Electric Air use?

The website extraction recorded #3898EC as an accent color for Electric Air. Check the source website or official brand guidelines before using it in new work.

What font does Electric Air use?

The extraction detected Gt Planar as a primary typeface on https://www.electricair.io/. Other pages or materials may use different fonts.

Does Electric Air use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Electric Air's logo?

The logo asset recorded from https://www.electricair.io/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.electricair.io/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Electric Air.

Methodology

Brand data on this page was extracted from https://www.electricair.io/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Electric Air.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Gt Planar",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#8C55FF",
    "secondary": "#B662C2",
    "accent": "#3898EC",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#3898EC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Gt Planar",
      "heading": "Gt Planar"
    },
    "fontStacks": {
      "heading": [
        "Gt Planar",
        "sans-serif"
      ],
      "body": [
        "Gt Planar",
        "sans-serif"
      ],
      "paragraph": [
        "Gt Planar",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "32px",
      "h2": "32px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#F7F6F9",
      "textColor": "#24251F",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#24251F",
      "borderColor": "#000000",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/65e7021036b15509e9690efd/65e8a1f64142018ffd78f5da_Logo-Font.svg",
    "favicon": "https://cdn.prod.website-files.com/65e7021036b15509e9690efd/66d8f3dbeb129d1a17033fad_ea_favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/65e7021036b15509e9690efd/65ef6cf56d5f061dce2cf74c_home.jpg"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 83,
    "reasoning": "Logo rejected: Red flags detected (menu word). Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Electric Air'.",
    "confidence": 0.95,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 4,
      "text": "About us",
      "reasoning": "Button #4 has a distinct background color (#F7F6F9) and is the only button with a different color group, making it stand out as the primary CTA."
    },
    "secondary": {
      "index": 1,
      "text": "Start a quote ›",
      "reasoning": "Button #1 is chosen as secondary due to its action-oriented text 'Start a quote' and different color group from the primary button."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy individuals interested in sustainable energy solutions"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.95,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Electric Air'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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