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Finary.com Brand Identity

A website-derived reference for Finary.com: observed colors, typography, components, and assets extracted from https://finary.com/en. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#959BA4
Accent
#F4BE7E
Body Font
Ppneuemontreal
Heading
Ppneuemontreal

Color Palette

Brand palette extracted from https://finary.com/en.

primary
#959BA4
rgb(149, 155, 164)
secondary
#F1C086
rgb(241, 192, 134)
accent
#F4BE7E
rgb(244, 190, 126)
background
#141415
rgb(20, 20, 21)
textPrimary
#141415
rgb(20, 20, 21)
link
#F4BE7E
rgb(244, 190, 126)

Typography

Each font links to its Google Fonts page where available.

primary
Ppneuemontreal
Ppneuemontreal Google Fonts →
heading
Ppneuemontreal
Ppneuemontreal Google Fonts →
Pptelegraf, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Finary.com favicon
Favicon
Finary.com social image
Social Card

UI Components

Live previews rendered using Finary.com's actual button styles.

buttonPrimary
background #F4BE7E textColor #141415 borderRadius 48px shadow none

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy individuals interested in wealth management

Finary.com Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Finary.com's primary brand color?

The website extraction recorded #959BA4 as the primary color for Finary.com. This is an observed website value, not a verified official brand specification.

What accent color does Finary.com use?

The website extraction recorded #F4BE7E as an accent color for Finary.com. Check the source website or official brand guidelines before using it in new work.

What font does Finary.com use?

The extraction detected Ppneuemontreal as a primary typeface on https://finary.com/en. Other pages or materials may use different fonts.

Does Finary.com use a light or dark theme?

The captured website used a dark color scheme, with a recorded background of #141415. The current website may differ from this snapshot.

How was this brand profile generated?

This profile was extracted from https://finary.com/en using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Finary.com.

Methodology

Brand data on this page was extracted from https://finary.com/en using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Finary.com.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Ppneuemontreal",
      "role": "unknown"
    },
    {
      "family": "Inter",
      "role": "unknown"
    },
    {
      "family": "Pptelegraf",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#959BA4",
    "secondary": "#F1C086",
    "accent": "#F4BE7E",
    "background": "#141415",
    "textPrimary": "#141415",
    "link": "#F4BE7E"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Ppneuemontreal",
      "heading": "Ppneuemontreal"
    },
    "fontStacks": {
      "heading": [
        "Pptelegraf",
        "sans-serif"
      ],
      "body": [
        "Ppneuemontreal",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "56px",
      "body": "10px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "16px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#F4BE7E",
      "textColor": "#141415",
      "borderRadius": "48px",
      "borderRadiusCorners": {
        "topLeft": "48px",
        "topRight": "48px",
        "bottomRight": "48px",
        "bottomLeft": "48px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "favicon": "https://wf-cache.finary.com/64fb4d9ac1d7723434b54019/69663d35f510adde5b708aea_Group%201.png",
    "ogImage": "https://wf-cache.finary.com/64fb4d9ac1d7723434b54019/669e8cc85d623313a7344201_EN%20(3)%20(1).png"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": -1,
    "reasoning": "No visible or appropriately sized logo candidates were found that match the brand 'Finary'. All candidates were invisible or tiny.",
    "confidence": 0.2,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Try free for 14 days",
      "reasoning": "Button #0 'Try free for 14 days' is the primary CTA due to its action-oriented text and vibrant brand color, making it the most compelling call-to-action."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "All buttons share the same vibrant color, making it impossible to select a secondary button with a different background color."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy individuals interested in wealth management"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": -1,
        "selectedLogoReasoning": "No visible or appropriately sized logo candidates were found that match the brand 'Finary'. All candidates were invisible or tiny.",
        "confidence": 0.2
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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