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Helion Energy Brand Identity

A website-derived reference for Helion Energy: observed colors, typography, components, and assets extracted from http://helionenergy.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#007BFF
Accent
#6C757D
Body Font
PilatWide
Heading
PilatWide

Color Palette

Brand palette extracted from http://helionenergy.com/.

primary
#007BFF
rgb(0, 123, 255)
secondary
#28A745
rgb(40, 167, 69)
accent
#6C757D
rgb(108, 117, 125)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#0D0000
rgb(13, 0, 0)
link
#6C757D
rgb(108, 117, 125)

Typography

Each font links to its Google Fonts page where available.

primary
PilatWide
heading
PilatWide
PilatWide
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Helion Energy logo
Logo
Helion Energy favicon
Favicon
Helion Energy social image
Social Card

UI Components

Live previews rendered using Helion Energy's actual button styles.

input
background transparent textColor #FFFFFF borderColor null borderRadius 0px shadow none
buttonPrimary
background transparent textColor #FFFFFF borderColor #CACAD4 borderRadius 30px shadow none

Brand Personality

Tone: professional Energy: medium Audience: scientists, engineers, and investors interested in fusion energy

Helion Energy Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Helion Energy's primary brand color?

The website extraction recorded #007BFF as the primary color for Helion Energy. This is an observed website value, not a verified official brand specification.

What accent color does Helion Energy use?

The website extraction recorded #6C757D as an accent color for Helion Energy. Check the source website or official brand guidelines before using it in new work.

What font does Helion Energy use?

The extraction detected PilatWide as a primary typeface on http://helionenergy.com/. Other pages or materials may use different fonts.

Does Helion Energy use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Helion Energy's logo?

The logo asset recorded from http://helionenergy.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from http://helionenergy.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Helion Energy.

Methodology

Brand data on this page was extracted from http://helionenergy.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Helion Energy.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "PilatWide",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#007BFF",
    "secondary": "#28A745",
    "accent": "#6C757D",
    "background": "#FFFFFF",
    "textPrimary": "#0D0000",
    "link": "#6C757D"
  },
  "typography": {
    "fontFamilies": {
      "primary": "PilatWide",
      "heading": "PilatWide"
    },
    "fontStacks": {
      "heading": [
        "PilatWide"
      ],
      "body": [
        "PilatWide"
      ],
      "paragraph": [
        "PilatWide"
      ]
    },
    "fontSizes": {
      "h1": "50px",
      "h2": "50px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#CACAD4",
      "borderRadius": "30px",
      "borderRadiusCorners": {
        "topLeft": "30px",
        "topRight": "30px",
        "bottomRight": "30px",
        "bottomLeft": "30px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.helionenergy.com/wordpress/uploads/2021/05/logo-pink-light.svg",
    "favicon": "https://www.helionenergy.com/content/themes/helion/favicon/transparent_favicon_32x32.png",
    "ogImage": "https://www.helionenergy.com/wordpress/uploads/2023/08/homepage-social.jpg",
    "logoHref": "https://www.helionenergy.com/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Helion'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Build with us",
      "reasoning": "The button 'Build with us' suggests a strong call to action related to collaboration and growth, aligning with the brand's mission to build a fusion power plant."
    },
    "secondary": {
      "index": 2,
      "text": "We're hiring",
      "reasoning": "The button 'We're hiring' serves as a secondary action, inviting users to join the team, which is important but less immediate than the primary CTA."
    },
    "confidence": 0.85
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "scientists, engineers, and investors interested in fusion energy"
  },
  "designSystem": {
    "framework": "bootstrap",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.85,
    "colors": 0.9,
    "overall": 0.875
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Helion'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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