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Humanloop Brand Identity

A website-derived reference for Humanloop: observed colors, typography, components, and assets extracted from https://humanloop.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#4747EB
Accent
#8A92FF
Body Font
InterHL
Heading
InterHL

Color Palette

Brand palette extracted from https://humanloop.com/.

primary
#4747EB
rgb(71, 71, 235)
secondary
#13813E
rgb(19, 129, 62)
accent
#8A92FF
rgb(138, 146, 255)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#07120C
rgb(7, 18, 12)
link
#8A92FF
rgb(138, 146, 255)

Typography

Each font links to its Google Fonts page where available.

primary
InterHL
heading
InterHL
InterHL, Helvetica Neue, Open Sans, Helvetica, Arial, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Noto Sans, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Humanloop favicon
Favicon
Humanloop social image
Social Card

Brand Personality

Tone: professional Energy: medium Audience: unknown

Humanloop Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Humanloop's primary brand color?

The website extraction recorded #4747EB as the primary color for Humanloop. This is an observed website value, not a verified official brand specification.

What accent color does Humanloop use?

The website extraction recorded #8A92FF as an accent color for Humanloop. Check the source website or official brand guidelines before using it in new work.

What font does Humanloop use?

The extraction detected InterHL as a primary typeface on https://humanloop.com/. Other pages or materials may use different fonts.

Does Humanloop use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

How was this brand profile generated?

This profile was extracted from https://humanloop.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Humanloop.

Methodology

Brand data on this page was extracted from https://humanloop.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Humanloop.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "InterHL",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Open Sans",
      "role": "body"
    },
    {
      "family": "Helvetica",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#4747EB",
    "secondary": "#13813E",
    "accent": "#8A92FF",
    "background": "#FFFFFF",
    "textPrimary": "#07120C",
    "link": "#8A92FF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "InterHL",
      "heading": "InterHL"
    },
    "fontStacks": {
      "heading": [
        "InterHL",
        "Helvetica Neue",
        "Open Sans",
        "Helvetica",
        "Arial",
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "body": [
        "InterHL",
        "Helvetica Neue",
        "Open Sans",
        "Helvetica",
        "Arial",
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "InterHL",
        "Helvetica Neue",
        "Open Sans",
        "Helvetica",
        "Arial",
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "5px"
  },
  "components": {},
  "images": {
    "favicon": "https://humanloop.com/favicon-32x32.png",
    "ogImage": "https://humanloop.com/assets/acquisition/humanloop-anthropic-green-white@3x.png"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "unknown"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}

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