Home · Branding · Leaders In Tech

Leaders In Tech Brand Identity

A website-derived reference for Leaders In Tech: observed colors, typography, components, and assets extracted from http://leadersintech.org/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#3B4C50
Accent
#004B50
Body Font
Instrument Sans
Heading
IBM Plex Serif

Color Palette

Brand palette extracted from http://leadersintech.org/.

primary
#3B4C50
rgb(59, 76, 80)
secondary
#112A28
rgb(17, 42, 40)
accent
#004B50
rgb(0, 75, 80)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#004B50
rgb(0, 75, 80)
link
#004B50
rgb(0, 75, 80)

Typography

Each font links to its Google Fonts page where available.

primary
Instrument Sans
Instrument Sans Google Fonts →
heading
IBM Plex Serif
IBM Plex Serif Google Fonts →
IBM Plex Serif, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Leaders In Tech logo
Logo
Leaders In Tech favicon
Favicon
Leaders In Tech social image
Social Card

UI Components

Live previews rendered using Leaders In Tech's actual button styles.

buttonPrimary
background #004B50 textColor #FFFFFF borderRadius 6px shadow none
buttonSecondary
background #FFFFFF textColor #3B4C50 borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: technology leaders and executives

Leaders In Tech Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Leaders In Tech's primary brand color?

The website extraction recorded #3B4C50 as the primary color for Leaders In Tech. This is an observed website value, not a verified official brand specification.

What accent color does Leaders In Tech use?

The website extraction recorded #004B50 as an accent color for Leaders In Tech. Check the source website or official brand guidelines before using it in new work.

What font does Leaders In Tech use?

The extraction detected Instrument Sans for body text and IBM Plex Serif for headings on http://leadersintech.org/. Font usage and licensing should be checked with the source.

Does Leaders In Tech use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Leaders In Tech's logo?

The logo asset recorded from http://leadersintech.org/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from http://leadersintech.org/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Leaders In Tech.

Methodology

Brand data on this page was extracted from http://leadersintech.org/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Leaders In Tech.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Instrument Sans",
      "role": "body"
    },
    {
      "family": "IBM Plex Serif",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#3B4C50",
    "secondary": "#112A28",
    "accent": "#004B50",
    "background": "#FFFFFF",
    "textPrimary": "#004B50",
    "link": "#004B50"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Instrument Sans",
      "heading": "IBM Plex Serif"
    },
    "fontStacks": {
      "heading": [
        "IBM Plex Serif",
        "sans-serif"
      ],
      "body": [
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Instrument Sans",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "58px",
      "h2": "46px",
      "body": "38px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#004B50",
      "textColor": "#FFFFFF",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#3B4C50",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/690ce7e1b3ad3334ec32280c/69445d159ab2ab6c2b70c3d4_Screenshot-2025-12-18-at-11.58.35%E2%80%AFAM.png",
    "favicon": "https://cdn.prod.website-files.com/690ce7e1b3ad3334ec32280c/69b8c4fc19c2199b9576ebde_6943179444f06fa952527bd5_32.png",
    "ogImage": "https://cdn.prod.website-files.com/690ce7e1b3ad3334ec32280c/694318ac496059f3414c006b_LIT.jpg"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Logo rejected: Red flags detected (menu word). Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Leaders in Tech'.",
    "confidence": 0.9,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 4,
      "text": "Apply now",
      "reasoning": "Button #4 'Apply now' uses the vibrant brand color #004B50, which aligns with the site's primary CTA style and is action-oriented."
    },
    "secondary": {
      "index": 9,
      "text": "Learn more & apply",
      "reasoning": "Button #9 'Learn more & apply' has a different background color (#FFFFFF) and serves as a secondary action, providing additional information."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "technology leaders and executives"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Leaders in Tech'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Related Brand Profiles