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Lore Brand Identity

A website-derived reference for Lore: observed colors, typography, components, and assets extracted from https://joinlore.app/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#50D9AB
Accent
#0066FF
Body Font
Inter
Heading
Satoshi

Color Palette

Brand palette extracted from https://joinlore.app/.

primary
#50D9AB
rgb(80, 217, 171)
accent
#0066FF
rgb(0, 102, 255)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#0066FF
rgb(0, 102, 255)
link
#0066FF
rgb(0, 102, 255)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Satoshi
Satoshi, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Lore logo
Logo
Lore favicon
Favicon
Lore social image
Social Card

UI Components

Live previews rendered using Lore's actual button styles.

buttonPrimary
background #0066FF textColor #0000EE borderRadius 100px shadow rgba(0, 0, 0, 0.1) 0px 1px 1px 0px, rgba(0, 0, 0, 0.05) 0px 2px 4px 0px

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy individuals looking for visualization tools

Lore Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Lore's primary brand color?

The website extraction recorded #50D9AB as the primary color for Lore. This is an observed website value, not a verified official brand specification.

What accent color does Lore use?

The website extraction recorded #0066FF as an accent color for Lore. Check the source website or official brand guidelines before using it in new work.

What font does Lore use?

The extraction detected Inter for body text and Satoshi for headings on https://joinlore.app/. Font usage and licensing should be checked with the source.

Does Lore use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Lore's logo?

The logo asset recorded from https://joinlore.app/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://joinlore.app/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Lore.

Methodology

Brand data on this page was extracted from https://joinlore.app/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Lore.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Satoshi",
      "role": "heading"
    },
    {
      "family": "Outfit",
      "role": "unknown"
    },
    {
      "family": "Comic Relief",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#50D9AB",
    "accent": "#0066FF",
    "background": "#FFFFFF",
    "textPrimary": "#0066FF",
    "link": "#0066FF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Satoshi"
    },
    "fontStacks": {
      "heading": [
        "Satoshi",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Outfit",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "30px",
      "h2": "48px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#0066FF",
      "textColor": "#0000EE",
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "rgba(0, 0, 0, 0.1) 0px 1px 1px 0px, rgba(0, 0, 0, 0.05) 0px 2px 4px 0px"
    }
  },
  "images": {
    "logo": "https://framerusercontent.com/images/WxLKPES1d0kQ72pUB2IN6J1XY.png?width=1024&height=1024",
    "favicon": "https://framerusercontent.com/images/JGf9utDjWYrOdL6c2zf1GvyIxHg.png",
    "ogImage": "https://framerusercontent.com/images/JSCoqDmqLmQmPshmkUIi5mnBZTc.png",
    "logoHref": "https://joinlore.app/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which aligns with the brand 'Lore'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Download Lore",
      "reasoning": "The button 'Download Lore' uses a vibrant blue color (#0066FF), which is consistent with the brand's accent color, making it the primary call-to-action."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button detected, so no secondary button can be identified."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy individuals looking for visualization tools"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which aligns with the brand 'Lore'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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