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Luca Brand Identity

A website-derived reference for Luca: observed colors, typography, components, and assets extracted from https://www.askluca.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#0053A3
Accent
#879100
Body Font
Outfit
Heading
Outfit

Color Palette

Brand palette extracted from https://www.askluca.com/.

primary
#0053A3
rgb(0, 83, 163)
secondary
#3D4100
rgb(61, 65, 0)
accent
#879100
rgb(135, 145, 0)
background
#F5F5F5
rgb(245, 245, 245)
textPrimary
#879100
rgb(135, 145, 0)
link
#879100
rgb(135, 145, 0)

Typography

Each font links to its Google Fonts page where available.

primary
Outfit
heading
Outfit
Outfit, ui-sans-serif, system-ui, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Luca favicon
Favicon
Luca social image
Social Card

UI Components

Live previews rendered using Luca's actual button styles.

input
background transparent textColor #404040 borderColor #D4D4D4 borderRadius 6px shadow none
buttonPrimary
background #879100 textColor #404040 borderRadius 0px shadow none
buttonSecondary
background #FFFFFF textColor #404040 borderColor #E5E5E5 borderRadius 6px shadow none

Brand Personality

Tone: bold Energy: high Audience: gambling enthusiasts

Luca Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Luca's primary brand color?

The website extraction recorded #0053A3 as the primary color for Luca. This is an observed website value, not a verified official brand specification.

What accent color does Luca use?

The website extraction recorded #879100 as an accent color for Luca. Check the source website or official brand guidelines before using it in new work.

What font does Luca use?

The extraction detected Outfit as a primary typeface on https://www.askluca.com/. Other pages or materials may use different fonts.

Does Luca use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #F5F5F5. The current website may differ from this snapshot.

How was this brand profile generated?

This profile was extracted from https://www.askluca.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Luca.

Methodology

Brand data on this page was extracted from https://www.askluca.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Luca.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Outfit",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#0053A3",
    "secondary": "#3D4100",
    "accent": "#879100",
    "background": "#F5F5F5",
    "textPrimary": "#879100",
    "link": "#879100"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Outfit",
      "heading": "Outfit"
    },
    "fontStacks": {
      "heading": [
        "Outfit",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "body": [
        "Outfit",
        "system-ui",
        "sans-serif"
      ],
      "paragraph": [
        "Outfit",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "24px",
      "h2": "20px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 12,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#404040",
      "borderColor": "#D4D4D4",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#879100",
      "textColor": "#404040",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#404040",
      "borderColor": "#E5E5E5",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "favicon": "https://veldrive.com/6CbbLtJH/icon-jari4d-new.png",
    "ogImage": "https://veldrive.com/6CbbLtJH/ALUR-CERITA-!!!-Kesenangan-Bermain-Di-Bandar-Situs-Togel-Online-Banjir-Hadiah-Setiap-Harinya.webp"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": -1,
    "reasoning": "No suitable brand logo was found. The candidates do not match the inferred brand from the URL and page title.",
    "confidence": 0.2,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Account\n                                            \n                                        \n      ",
      "reasoning": "Button #1 with text 'Account' uses the vibrant brand color #879100, making it the most prominent CTA."
    },
    "secondary": {
      "index": 2,
      "text": "JARI4D menghadirkan pengalaman yang dirancang layaknya sebuah alur cerita yang runtut dan memikat, d",
      "reasoning": "Button #2 has a different background color (#FFFFFF) and serves as a secondary action with more descriptive text."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "bold",
    "energy": "high",
    "targetAudience": "gambling enthusiasts"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": -1,
        "selectedLogoReasoning": "No suitable brand logo was found. The candidates do not match the inferred brand from the URL and page title.",
        "confidence": 0.2
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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