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MadeSolid Brand Identity

A website-derived reference for MadeSolid: observed colors, typography, components, and assets extracted from http://madesolid.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#16202D
Accent
#2A475E
Body Font
Motiva Sans
Heading
Motiva Sans

Color Palette

Brand palette extracted from http://madesolid.com/.

primary
#16202D
rgb(22, 32, 45)
secondary
#27313F
rgb(39, 49, 63)
accent
#2A475E
rgb(42, 71, 94)
background
#171D25
rgb(23, 29, 37)
textPrimary
#1B2838
rgb(27, 40, 56)
link
#1B2838
rgb(27, 40, 56)

Typography

Each font links to its Google Fonts page where available.

primary
Motiva Sans
Motiva Sans Google Fonts →
heading
Motiva Sans
Motiva Sans Google Fonts →
Arial, Helvetica, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

MadeSolid logo
Logo
MadeSolid favicon
Favicon
MadeSolid social image
Social Card

UI Components

Live previews rendered using MadeSolid's actual button styles.

input
background transparent textColor #FFFFFF borderColor #3B4654 borderRadius 2px shadow none
buttonPrimary
background #000000 textColor #C6D4DF borderRadius 0px shadow none
buttonSecondary
background #2A475E textColor #67C1F5 borderRadius 2px shadow none

Brand Personality

Tone: modern Energy: medium Audience: gamers and tech-savvy users

MadeSolid Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is MadeSolid's primary brand color?

The website extraction recorded #16202D as the primary color for MadeSolid. This is an observed website value, not a verified official brand specification.

What accent color does MadeSolid use?

The website extraction recorded #2A475E as an accent color for MadeSolid. Check the source website or official brand guidelines before using it in new work.

What font does MadeSolid use?

The extraction detected Motiva Sans as a primary typeface on http://madesolid.com/. Other pages or materials may use different fonts.

Does MadeSolid use a light or dark theme?

The captured website used a dark color scheme, with a recorded background of #171D25. The current website may differ from this snapshot.

Where can I find MadeSolid's logo?

The logo asset recorded from http://madesolid.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from http://madesolid.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by MadeSolid.

Methodology

Brand data on this page was extracted from http://madesolid.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by MadeSolid.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Motiva Sans",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Helvetica",
      "role": "body"
    },
    {
      "family": "Verdana",
      "role": "body"
    },
    {
      "family": "Noto Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#16202D",
    "secondary": "#27313F",
    "accent": "#2A475E",
    "background": "#171D25",
    "textPrimary": "#1B2838",
    "link": "#1B2838"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Motiva Sans",
      "heading": "Motiva Sans"
    },
    "fontStacks": {
      "heading": [
        "Arial",
        "Helvetica",
        "sans-serif"
      ],
      "body": [
        "Arial",
        "Helvetica",
        "sans-serif"
      ],
      "paragraph": [
        "Arial",
        "Helvetica",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "20px",
      "h2": "21px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#3B4654",
      "borderRadius": "2px",
      "borderRadiusCorners": {
        "topLeft": "2px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "2px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#000000",
      "textColor": "#C6D4DF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#2A475E",
      "textColor": "#67C1F5",
      "borderRadius": "2px",
      "borderRadiusCorners": {
        "topLeft": "2px",
        "topRight": "2px",
        "bottomRight": "2px",
        "bottomLeft": "2px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://store.fastly.steamstatic.com/public/shared/images/header/logo_steam.svg?t=962016",
    "favicon": "https://store.steampowered.com/favicon.ico",
    "ogImage": "https://shared.fastly.steamstatic.com/store_item_assets/steam/apps/3564740/cb73cbbf6d2df928845135c63905ba5b7eddee71/capsule_616x353.jpg?t=1777040051",
    "logoHref": "https://store.steampowered.com/?snr=1_5_9__global-header",
    "logoAlt": "https://store.steampowered.com/app/3564740/Where_Winds_Meet/Link%20to%20the%20Steam%20Homepage"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 3,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Steam'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Play Game",
      "reasoning": "Button #1 'Play Game' is a strong call-to-action with a dark background, making it stand out as the primary action users are likely to take."
    },
    "secondary": {
      "index": 0,
      "text": "Community Hub",
      "reasoning": "Button #0 'Community Hub' has a different vibrant color and serves as a secondary action, directing users to community features."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "gamers and tech-savvy users"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Steam'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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