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Markhor Brand Identity

A website-derived reference for Markhor: observed colors, typography, components, and assets extracted from http://markhor.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#0000EE
Accent
#0000EE
Body Font
Shopify Sans Medium
Heading
Shopify Sans Medium

Color Palette

Brand palette extracted from http://markhor.com/.

primary
#0000EE
rgb(0, 0, 238)
accent
#0000EE
rgb(0, 0, 238)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#000000
rgb(0, 0, 0)
link
#0000EE
rgb(0, 0, 238)

Typography

Each font links to its Google Fonts page where available.

primary
Shopify Sans Medium
Shopify Sans Medium Google Fonts →
heading
Shopify Sans Medium
Shopify Sans Medium Google Fonts →
Shopify Sans Medium
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Markhor favicon
Favicon

UI Components

Live previews rendered using Markhor's actual button styles.

buttonPrimary
background transparent textColor #000000 borderColor #000000 borderRadius 20px shadow none
buttonSecondary
background #000000 textColor #FFFFFF borderRadius 20px shadow none

Brand Personality

Tone: professional Energy: medium Audience: entrepreneurs and small business owners

Markhor Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Markhor's primary brand color?

The website extraction recorded #0000EE as the primary color for Markhor. This is an observed website value, not a verified official brand specification.

What font does Markhor use?

The extraction detected Shopify Sans Medium as a primary typeface on http://markhor.com/. Other pages or materials may use different fonts.

Does Markhor use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

How was this brand profile generated?

This profile was extracted from http://markhor.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Markhor.

Methodology

Brand data on this page was extracted from http://markhor.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Markhor.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Shopify Sans Medium",
      "role": "body"
    },
    {
      "family": "Shopify Sans Regular",
      "role": "body"
    },
    {
      "family": "Times New Roman",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#0000EE",
    "accent": "#0000EE",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Shopify Sans Medium",
      "heading": "Shopify Sans Medium"
    },
    "fontStacks": {
      "heading": [
        "Shopify Sans Medium"
      ],
      "body": [
        "Times New Roman"
      ],
      "paragraph": [
        "Times New Roman"
      ]
    },
    "fontSizes": {
      "h1": "40px",
      "h2": "40px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 10,
    "borderRadius": "20px"
  },
  "components": {
    "buttonPrimary": {
      "background": "transparent",
      "textColor": "#000000",
      "borderColor": "#000000",
      "borderRadius": "20px",
      "borderRadiusCorners": {
        "topLeft": "20px",
        "topRight": "20px",
        "bottomRight": "20px",
        "bottomLeft": "20px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#000000",
      "textColor": "#FFFFFF",
      "borderRadius": "20px",
      "borderRadiusCorners": {
        "topLeft": "20px",
        "topRight": "20px",
        "bottomRight": "20px",
        "bottomLeft": "20px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "favicon": "https://cdn.shopify.com/shopifycloud/storefront/assets/favicon-418d2057.png"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Start a free trial",
      "reasoning": "The 'Start a free trial' button is the primary CTA due to its action-oriented text, encouraging users to begin a trial, which aligns with the site's goal of converting visitors into users."
    },
    "secondary": {
      "index": 1,
      "text": "Explore other stores",
      "reasoning": "The 'Explore other stores' button serves as a secondary action, offering an alternative path for users who may not be ready to start a trial. It has a different background color, making it suitable as a secondary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "entrepreneurs and small business owners"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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