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Multiply Labs Brand Identity

A website-derived reference for Multiply Labs: observed colors, typography, components, and assets extracted from http://multiplylabs.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#4F6A90
Accent
#0A50E6
Body Font
Barlow
Heading
Barlow

Color Palette

Brand palette extracted from http://multiplylabs.com/.

primary
#4F6A90
rgb(79, 106, 144)
secondary
#F0F4FF
rgb(240, 244, 255)
accent
#0A50E6
rgb(10, 80, 230)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#060D1A
rgb(6, 13, 26)
link
#060D1A
rgb(6, 13, 26)

Typography

Each font links to its Google Fonts page where available.

primary
Barlow
heading
Barlow
Barlow, system-ui, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Multiply Labs logo
Logo
Multiply Labs favicon
Favicon

UI Components

Live previews rendered using Multiply Labs's actual button styles.

input
background #FFFFFF textColor #F0F4FF borderColor #FFFFFF borderRadius 6px shadow none
buttonPrimary
background #0A50E6 textColor #FFFFFF borderColor #0A50E6 borderRadius 6px shadow none
buttonSecondary
background #F8FAFC textColor #0F172A borderColor #DDDFE1 borderRadius 6px shadow none

Brand Personality

Tone: professional Energy: medium Audience: biotechnology professionals

Multiply Labs Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Multiply Labs's primary brand color?

The website extraction recorded #4F6A90 as the primary color for Multiply Labs. This is an observed website value, not a verified official brand specification.

What accent color does Multiply Labs use?

The website extraction recorded #0A50E6 as an accent color for Multiply Labs. Check the source website or official brand guidelines before using it in new work.

What font does Multiply Labs use?

The extraction detected Barlow as a primary typeface on http://multiplylabs.com/. Other pages or materials may use different fonts.

Does Multiply Labs use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Multiply Labs's logo?

The logo asset recorded from http://multiplylabs.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from http://multiplylabs.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Multiply Labs.

Methodology

Brand data on this page was extracted from http://multiplylabs.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Multiply Labs.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Barlow",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#4F6A90",
    "secondary": "#F0F4FF",
    "accent": "#0A50E6",
    "background": "#FFFFFF",
    "textPrimary": "#060D1A",
    "link": "#060D1A"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Barlow",
      "heading": "Barlow"
    },
    "fontStacks": {
      "heading": [
        "Barlow",
        "system-ui",
        "sans-serif"
      ],
      "body": [
        "Barlow",
        "system-ui",
        "sans-serif"
      ],
      "paragraph": [
        "Barlow",
        "system-ui",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "42px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#F0F4FF",
      "borderColor": "#FFFFFF",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#0A50E6",
      "textColor": "#FFFFFF",
      "borderColor": "#0A50E6",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#F8FAFC",
      "textColor": "#0F172A",
      "borderColor": "#DDDFE1",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.multiplylabs.com/static/img/1-brand-multiply-labs-logos-full-logo-color.png",
    "favicon": "https://www.multiplylabs.com/static/img/1-brand-multiply-labs-logos-logo-icon.png",
    "logoHref": "https://www.multiplylabs.com/",
    "logoAlt": "https://www.multiplylabs.com/Multiply%20Labs"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Multiply Labs'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Send Request",
      "reasoning": "Button #0 'Send Request' uses a vibrant brand color (#0A50E6) and is labeled with a strong call-to-action, making it the primary CTA."
    },
    "secondary": {
      "index": 2,
      "text": "Meet the rest of the team →",
      "reasoning": "Button #2 'Meet the rest of the team →' has a different background color (#F8FAFC) and serves as a secondary action, making it suitable as the secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "biotechnology professionals"
  },
  "designSystem": {
    "framework": "bootstrap",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Multiply Labs'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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