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Olio Labs Brand Identity

A website-derived reference for Olio Labs: observed colors, typography, components, and assets extracted from https://oliolabs.co/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#5F8A55
Accent
#7C438B
Body Font
Trade Gothic Next LT Pro
Heading
Trade Gothic Next LT Pro Bold

Color Palette

Brand palette extracted from https://oliolabs.co/.

primary
#5F8A55
rgb(95, 138, 85)
secondary
#646CFF
rgb(100, 108, 255)
accent
#7C438B
rgb(124, 67, 139)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#000000
rgb(0, 0, 0)
link
#7C438B
rgb(124, 67, 139)

Typography

Each font links to its Google Fonts page where available.

primary
Trade Gothic Next LT Pro
Trade Gothic Next LT Pro Google Fonts →
heading
Trade Gothic Next LT Pro Bold
Trade Gothic Next LT Pro Bold Google Fonts →
TradeGothicNextLTPro
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Olio Labs favicon
Favicon

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy professionals

Olio Labs Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Olio Labs's primary brand color?

The website extraction recorded #5F8A55 as the primary color for Olio Labs. This is an observed website value, not a verified official brand specification.

What accent color does Olio Labs use?

The website extraction recorded #7C438B as an accent color for Olio Labs. Check the source website or official brand guidelines before using it in new work.

What font does Olio Labs use?

The extraction detected Trade Gothic Next LT Pro for body text and Trade Gothic Next LT Pro Bold for headings on https://oliolabs.co/. Font usage and licensing should be checked with the source.

Does Olio Labs use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

How was this brand profile generated?

This profile was extracted from https://oliolabs.co/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Olio Labs.

Methodology

Brand data on this page was extracted from https://oliolabs.co/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Olio Labs.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Trade Gothic Next LT Pro",
      "role": "body"
    },
    {
      "family": "Trade Gothic Next LT Pro Bold",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#5F8A55",
    "secondary": "#646CFF",
    "accent": "#7C438B",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#7C438B"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Trade Gothic Next LT Pro",
      "heading": "Trade Gothic Next LT Pro Bold"
    },
    "fontStacks": {
      "heading": [
        "TradeGothicNextLTPro"
      ],
      "body": [
        "TradeGothicNextLTPro"
      ],
      "paragraph": [
        "TradeGothicNextLTProBold"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "30.4px",
      "body": "60px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {},
  "images": {
    "favicon": "https://oliolabs.co/favicon.ico"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": -1,
    "reasoning": "No valid brand logo was found in the header area. The candidate is located in the body and does not link to the homepage, which is a strong indicator of a primary brand logo.",
    "confidence": 0.3,
    "rejected": true,
    "source": "llm"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": -1,
        "selectedLogoReasoning": "No valid brand logo was found in the header area. The candidate is located in the body and does not link to the homepage, which is a strong indicator of a primary brand logo.",
        "confidence": 0.3
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}

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