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Proof Trading Brand Identity

A website-derived reference for Proof Trading: observed colors, typography, components, and assets extracted from https://prooftrading.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#343C44
Accent
#1A202C
Body Font
Segoe UI
Heading
Segoe UI

Color Palette

Brand palette extracted from https://prooftrading.com/.

primary
#343C44
rgb(52, 60, 68)
secondary
#1E8AAD
rgb(30, 138, 173)
accent
#1A202C
rgb(26, 32, 44)
background
#EFF0F5
rgb(239, 240, 245)
textPrimary
#1A202C
rgb(26, 32, 44)
link
#1A202C
rgb(26, 32, 44)

Typography

Each font links to its Google Fonts page where available.

primary
Segoe UI
heading
Segoe UI
-apple-system, BlinkMacSystemFont, Segoe UI, Helvetica, Arial, sans-serif, Apple Color Emoji
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Proof Trading logo
Logo
Proof Trading favicon
Favicon

Brand Personality

Tone: professional Energy: medium Audience: financial professionals

Proof Trading Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Proof Trading's primary brand color?

The website extraction recorded #343C44 as the primary color for Proof Trading. This is an observed website value, not a verified official brand specification.

What accent color does Proof Trading use?

The website extraction recorded #1A202C as an accent color for Proof Trading. Check the source website or official brand guidelines before using it in new work.

What font does Proof Trading use?

The extraction detected Segoe UI as a primary typeface on https://prooftrading.com/. Other pages or materials may use different fonts.

Does Proof Trading use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #EFF0F5. The current website may differ from this snapshot.

Where can I find Proof Trading's logo?

The logo asset recorded from https://prooftrading.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://prooftrading.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Proof Trading.

Methodology

Brand data on this page was extracted from https://prooftrading.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Proof Trading.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Segoe UI",
      "role": "body"
    },
    {
      "family": "Helvetica",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#343C44",
    "secondary": "#1E8AAD",
    "accent": "#1A202C",
    "background": "#EFF0F5",
    "textPrimary": "#1A202C",
    "link": "#1A202C"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Segoe UI",
      "heading": "Segoe UI"
    },
    "fontStacks": {
      "heading": [
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Helvetica",
        "Arial",
        "sans-serif",
        "Apple Color Emoji"
      ],
      "body": [
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Helvetica",
        "Arial",
        "sans-serif",
        "Apple Color Emoji"
      ],
      "paragraph": [
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Helvetica",
        "Arial",
        "sans-serif",
        "Apple Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "16px",
      "body": "22px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {},
  "images": {
    "logo": "https://prooftrading.com/assets/logo/logo_horizontal.png",
    "favicon": "https://prooftrading.com/assets/favicons/apple-touch-icon.png",
    "logoAlt": "https://prooftrading.com/proof%20logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located at the top of the page, and matches the brand name 'Proof Trading' inferred from the URL.",
    "confidence": 0.85,
    "source": "llm"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "financial professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located at the top of the page, and matches the brand name 'Proof Trading' inferred from the URL.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}

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