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Remora Brand Identity

A website-derived reference for Remora: observed colors, typography, components, and assets extracted from https://www.remoracarbon.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#F2B311
Accent
#F2B311
Body Font
Helvetica Neue
Heading
Remora Display

Color Palette

Brand palette extracted from https://www.remoracarbon.com/.

primary
#F2B311
rgb(242, 179, 17)
secondary
#DC3232
rgb(220, 50, 50)
accent
#F2B311
rgb(242, 179, 17)
background
#000000
rgb(0, 0, 0)
textPrimary
#000000
rgb(0, 0, 0)
link
#FFFBCC
rgb(255, 251, 204)

Typography

Each font links to its Google Fonts page where available.

primary
Helvetica Neue
Helvetica Neue Google Fonts →
heading
Remora Display
Remora Display Google Fonts →
Remora Display, Arial Narrow, Helvetica Neue, Helvetica, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Remora logo
Logo
Remora favicon
Favicon
Remora social image
Social Card

UI Components

Live previews rendered using Remora's actual button styles.

input
background transparent textColor #FFFFFF borderColor null borderRadius 0px shadow rgba(18, 25, 97, 0.08) 0px 1px 4px 0px
buttonPrimary
background #F2B311 textColor #000000 borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: environmentally conscious businesses

Remora Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Remora's primary brand color?

The website extraction recorded #F2B311 as the primary color for Remora. This is an observed website value, not a verified official brand specification.

What font does Remora use?

The extraction detected Helvetica Neue for body text and Remora Display for headings on https://www.remoracarbon.com/. Font usage and licensing should be checked with the source.

Does Remora use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #000000. The current website may differ from this snapshot.

Where can I find Remora's logo?

The logo asset recorded from https://www.remoracarbon.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.remoracarbon.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Remora.

Methodology

Brand data on this page was extracted from https://www.remoracarbon.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Remora.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "HelveticaNowText-Regular",
      "role": "body"
    },
    {
      "family": "Remora Display",
      "role": "display"
    }
  ],
  "colors": {
    "primary": "#F2B311",
    "secondary": "#DC3232",
    "accent": "#F2B311",
    "background": "#000000",
    "textPrimary": "#000000",
    "link": "#FFFBCC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica Neue",
      "heading": "Remora Display"
    },
    "fontStacks": {
      "heading": [
        "Remora Display",
        "Arial Narrow",
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "HelveticaNowText-Regular",
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "HelveticaNowText-Regular",
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "176.64px",
      "h2": "176.64px",
      "body": "19.2px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "rgba(18, 25, 97, 0.08) 0px 1px 4px 0px"
    },
    "buttonPrimary": {
      "background": "#F2B311",
      "textColor": "#000000",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20version%3D%221.1%22%20id%3D%22Layer_1%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20xmlns%3Axlink%3D%22http%3A%2F%2Fwww.w3.org%2F1999%2Fxlink%22%20x%3D%220px%22%20y%3D%220px%22%20viewBox%3D%220%200%20283.8%2041.2%22%20style%3D%22enable-background%3Anew%200%200%20283.8%2041.2%3B%22%20xml%3Aspace%3D%22preserve%22%20data-fc-idx%3D%220%22%3E%0A%3Cpath%20class%3D%22st0%22%20d%3D%22M0%2C1.3h27.4c7.2%2C0%2C13.1%2C5.9%2C13.1%2C13.1c0%2C6.2-4.4%2C11.2-10.2%2C12.6l10.8%2C12.9h-18l-7.8-12l-2%2C1.3l1.4%2C2.3v8.4H0%26%2310%3B%26%239%3BV1.3z%20M25.6%2C19.1v-6H14.7v6H25.6z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3Cpath%20class%3D%22st0%22%20d%3D%22M181.1%2C1.3h27.4c7.2%2C0%2C13.1%2C5.9%2C13.1%2C13.1c0%2C6.2-4.4%2C11.2-10.2%2C12.6l10.8%2C12.9h-17.9l-7.8-12l-2%2C1.3l1.4%2C2.3%26%2310%3B%26%239%3Bv8.4h-14.7V1.3H181.1z%20M206.6%2C19.1v-6h-10.8v6H206.6z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3Cpolygon%20class%3D%22st0%22%20points%3D%2259%2C25.4%2070.7%2C25.4%2070.7%2C15.7%2059%2C15.7%2059%2C13.1%2080.2%2C13.1%2080.2%2C1.3%2043.8%2C1.3%2043.8%2C39.9%2080.2%2C39.9%20%26%2310%3B%26%239%3B80.2%2C27.9%2059%2C27.9%20%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3Cpath%20class%3D%22st0%22%20d%3D%22M172.3%2C5.6c-4-3.7-9.4-5.6-16.3-5.6c-6.9%2C0-12.3%2C1.9-16.3%2C5.6s-6%2C8.7-6%2C15s2%2C11.3%2C6%2C15c4%2C3.7%2C9.5%2C5.6%2C16.3%2C5.6%26%2310%3B%26%239%3Bs12.3-1.9%2C16.3-5.6c4-3.7%2C6-8.7%2C6-15C178.4%2C14.3%2C176.3%2C9.3%2C172.3%2C5.6z%20M163.5%2C27.9h-14.9V13h14.9V27.9z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3Cpath%20class%3D%22st0%22%20d%3D%22M221.2%2C39.9h15.6l1.3-4.2H253l1.2%2C4.2h15.6L256.1%2C1.3h-21.2l-13.7%2C38.5L221.2%2C39.9z%20M241.6%2C23.9l2.6-8.5v-2.2%26%2310%3B%26%239%3Bh2.6v2.2l2.6%2C8.5H241.6z%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3Cpolygon%20class%3D%22st0%22%20points%3D%22108.6%2C15.7%20108.6%2C18.1%20107.8%2C18.1%20106.7%2C18.1%20106%2C18.1%20106%2C15.7%20100.9%2C1.3%2083.7%2C1.3%2083.7%2C39.9%20%26%2310%3B%26%239%3B98.4%2C39.9%2098.4%2C27.9%20100.4%2C27.9%20103.9%2C39.9%20110.6%2C39.9%20114.2%2C27.9%20116.1%2C27.9%20116.1%2C39.9%20130.9%2C39.9%20130.9%2C1.3%20113.6%2C1.3%20%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E",
    "favicon": "https://remoracarbon.com/wp-content/themes/kh/apple-touch-icon.png",
    "ogImage": "https://remoracarbon.com/wp-content/uploads/2025/03/Master_comp_3_02-0-00-04-01-1024x576.jpg",
    "logoHref": "https://remoracarbon.com/",
    "logoAlt": "https://remoracarbon.com/Layer_1"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, matching the brand 'Remora'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get in touch",
      "reasoning": "The button 'Get in touch' is likely the primary CTA due to its action-oriented text and prominent placement, encouraging user interaction."
    },
    "secondary": {
      "index": 1,
      "text": "Subscribe to newsletter",
      "reasoning": "The button 'Subscribe to newsletter' serves as a secondary action, offering a less immediate but still important engagement option."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "environmentally conscious businesses"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, matching the brand 'Remora'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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