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Siglo Brand Identity

A website-derived reference for Siglo: observed colors, typography, components, and assets extracted from https://siglo.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#7A4BFB
Accent
#FEDC5A
Body Font
Verdana
Heading
Verdana

Color Palette

Brand palette extracted from https://siglo.com/.

primary
#7A4BFB
rgb(122, 75, 251)
secondary
#FEDC5A
rgb(254, 220, 90)
accent
#FEDC5A
rgb(254, 220, 90)
background
#F9F9FC
rgb(249, 249, 252)
textPrimary
#191340
rgb(25, 19, 64)
link
#191340
rgb(25, 19, 64)

Typography

Each font links to its Google Fonts page where available.

primary
Verdana
heading
Verdana
Verdana
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Siglo logo
Logo
Siglo favicon
Favicon

UI Components

Live previews rendered using Siglo's actual button styles.

input
background #F5F6FA textColor #756F98 borderColor #DBD9E7 borderRadius 8px shadow none
buttonPrimary
background #FEDC5A textColor #191340 borderRadius 26px shadow none
buttonSecondary
background #191340 textColor #01C3FC borderColor #01C3FC borderRadius 26px shadow none

Brand Personality

Tone: modern Energy: medium Audience: Spanish-speaking households looking for prepaid internet services

Siglo Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Siglo's primary brand color?

The website extraction recorded #7A4BFB as the primary color for Siglo. This is an observed website value, not a verified official brand specification.

What accent color does Siglo use?

The website extraction recorded #FEDC5A as an accent color for Siglo. Check the source website or official brand guidelines before using it in new work.

What font does Siglo use?

The extraction detected Verdana as a primary typeface on https://siglo.com/. Other pages or materials may use different fonts.

Does Siglo use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #F9F9FC. The current website may differ from this snapshot.

Where can I find Siglo's logo?

The logo asset recorded from https://siglo.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://siglo.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Siglo.

Methodology

Brand data on this page was extracted from https://siglo.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Siglo.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Verdana",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#7A4BFB",
    "secondary": "#FEDC5A",
    "accent": "#FEDC5A",
    "background": "#F9F9FC",
    "textPrimary": "#191340",
    "link": "#191340"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Verdana",
      "heading": "Verdana"
    },
    "fontStacks": {
      "heading": [
        "Verdana"
      ],
      "body": [
        "Verdana"
      ],
      "paragraph": [
        "Verdana"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "24px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "14px"
  },
  "components": {
    "input": {
      "background": "#F5F6FA",
      "textColor": "#756F98",
      "borderColor": "#DBD9E7",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#FEDC5A",
      "textColor": "#191340",
      "borderRadius": "26px",
      "borderRadiusCorners": {
        "topLeft": "26px",
        "topRight": "26px",
        "bottomRight": "26px",
        "bottomLeft": "26px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#191340",
      "textColor": "#01C3FC",
      "borderColor": "#01C3FC",
      "borderRadius": "26px",
      "borderRadiusCorners": {
        "topLeft": "26px",
        "topRight": "26px",
        "bottomRight": "26px",
        "bottomLeft": "26px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://siglo.com/static/images/SigloLogo2x.svg",
    "favicon": "https://siglo.com/static/images/Fav_16x16.png",
    "logoHref": "https://siglo.com/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #1 because it is visible, has a large size, and matches the brand name 'Siglo'. It is the most prominent logo linking to the homepage.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "Pedir ahora",
      "reasoning": "Button #4 'Pedir ahora' has a vibrant background color (#FEDC5A) and action-oriented text, making it the primary CTA."
    },
    "secondary": {
      "index": 6,
      "text": "Quiero saber más",
      "reasoning": "Button #0 'Quiero saber más' has a different background color (#191340) and serves as a secondary action with informative text."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "Spanish-speaking households looking for prepaid internet services"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is visible, has a large size, and matches the brand name 'Siglo'. It is the most prominent logo linking to the homepage.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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