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Sisense Brand Identity

A website-derived reference for Sisense: observed colors, typography, components, and assets extracted from https://sisense.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#1DE4EB
Accent
#1DE4EB
Body Font
DM Sans
Heading
Poppins

Color Palette

Brand palette extracted from https://sisense.com/.

primary
#1DE4EB
rgb(29, 228, 235)
secondary
#101828
rgb(16, 24, 40)
accent
#1DE4EB
rgb(29, 228, 235)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#121A23
rgb(18, 26, 35)
link
#121A23
rgb(18, 26, 35)

Typography

Each font links to its Google Fonts page where available.

primary
DM Sans
heading
Poppins
Poppins, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Sisense logo
Logo
Sisense favicon
Favicon
Sisense social image
Social Card

UI Components

Live previews rendered using Sisense's actual button styles.

input
background #F8F8F7 textColor #000000 borderColor #F3F3F3 borderRadius 30px shadow none
buttonPrimary
background #1DE4EB textColor #121A23 borderColor #1DE4EB borderRadius 100px shadow none
buttonSecondary
background #121A23 textColor #FFFFFF borderColor #121A23 borderRadius 100px shadow none

Brand Personality

Tone: professional Energy: medium Audience: business professionals and data analysts

Sisense Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Sisense's primary brand color?

The website extraction recorded #1DE4EB as the primary color for Sisense. This is an observed website value, not a verified official brand specification.

What font does Sisense use?

The extraction detected DM Sans for body text and Poppins for headings on https://sisense.com/. Font usage and licensing should be checked with the source.

Does Sisense use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Sisense's logo?

The logo asset recorded from https://sisense.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://sisense.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Sisense.

Methodology

Brand data on this page was extracted from https://sisense.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Sisense.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "DM Sans",
      "role": "body"
    },
    {
      "family": "Poppins",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#1DE4EB",
    "secondary": "#101828",
    "accent": "#1DE4EB",
    "background": "#FFFFFF",
    "textPrimary": "#121A23",
    "link": "#121A23"
  },
  "typography": {
    "fontFamilies": {
      "primary": "DM Sans",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "Poppins",
        "sans-serif"
      ],
      "body": [
        "DM Sans",
        "sans-serif"
      ],
      "paragraph": [
        "Poppins",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "12px",
      "h2": "75px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "30px"
  },
  "components": {
    "input": {
      "background": "#F8F8F7",
      "textColor": "#000000",
      "borderColor": "#F3F3F3",
      "borderRadius": "30px",
      "borderRadiusCorners": {
        "topLeft": "30px",
        "topRight": "30px",
        "bottomRight": "30px",
        "bottomLeft": "30px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#1DE4EB",
      "textColor": "#121A23",
      "borderColor": "#1DE4EB",
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#121A23",
      "textColor": "#FFFFFF",
      "borderColor": "#121A23",
      "borderRadius": "100px",
      "borderRadiusCorners": {
        "topLeft": "100px",
        "topRight": "100px",
        "bottomRight": "100px",
        "bottomLeft": "100px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.sisense.com/wp-content/uploads/2025/07/Sisense-Logo.svg",
    "favicon": "https://www.sisense.com/wp-content/themes/sisense/assets/fav/apple-icon-57x57.png",
    "ogImage": "https://cdn.sisense.com/wp-content/uploads/sisense-yoast-og.jpg",
    "logoHref": "https://www.sisense.com/",
    "logoAlt": "https://www.sisense.com/Sisense"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Sisense'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 3,
      "text": "Get started today",
      "reasoning": "Button #0 ('Get started today') uses the vibrant brand color #1DE4EB, which is a strong indicator of a primary CTA. The text is action-oriented, encouraging users to begin using the service."
    },
    "secondary": {
      "index": 9,
      "text": "Read the USA Swimming case study",
      "reasoning": "Button #1 ('Read the USA Swimming case study') uses a different color group (#121A23) and serves as a secondary action, providing additional information rather than a direct call to action."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals and data analysts"
  },
  "designSystem": {
    "framework": "bootstrap",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Sisense'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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