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Slicker Brand Identity

A website-derived reference for Slicker: observed colors, typography, components, and assets extracted from https://www.slickerhq.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#15173D
Accent
#4D72FC
Body Font
Plus Jakarta Sans
Heading
Plus Jakarta Sans

Color Palette

Brand palette extracted from https://www.slickerhq.com/.

primary
#15173D
rgb(21, 23, 61)
secondary
#0E1037
rgb(14, 16, 55)
accent
#4D72FC
rgb(77, 114, 252)
background
#090B33
rgb(9, 11, 51)
textPrimary
#090B33
rgb(9, 11, 51)
link
#090B33
rgb(9, 11, 51)

Typography

Each font links to its Google Fonts page where available.

primary
Plus Jakarta Sans
Plus Jakarta Sans Google Fonts →
heading
Plus Jakarta Sans
Plus Jakarta Sans Google Fonts →
Satoshi
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Slicker logo
Logo
Slicker favicon
Favicon
Slicker social image
Social Card

UI Components

Live previews rendered using Slicker's actual button styles.

buttonPrimary
background #4D72FC textColor #FFFFFF borderRadius 8px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(77, 114, 252, 0.15) 0px 2px 8px 0px, rgba(255, 255, 255, 0.1) 0px 1px 0px 0px inset
buttonSecondary
background #090B33 textColor #FFFFFF borderColor #3249AC borderRadius 8px shadow none

Brand Personality

Tone: modern Energy: medium Audience: businesses looking for AI-powered payment solutions

Slicker Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Slicker's primary brand color?

The website extraction recorded #15173D as the primary color for Slicker. This is an observed website value, not a verified official brand specification.

What accent color does Slicker use?

The website extraction recorded #4D72FC as an accent color for Slicker. Check the source website or official brand guidelines before using it in new work.

What font does Slicker use?

The extraction detected Plus Jakarta Sans as a primary typeface on https://www.slickerhq.com/. Other pages or materials may use different fonts.

Does Slicker use a light or dark theme?

The captured website used a dark color scheme, with a recorded background of #090B33. The current website may differ from this snapshot.

Where can I find Slicker's logo?

The logo asset recorded from https://www.slickerhq.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.slickerhq.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Slicker.

Methodology

Brand data on this page was extracted from https://www.slickerhq.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Slicker.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Plus Jakarta Sans",
      "role": "body"
    },
    {
      "family": "Satoshi",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#15173D",
    "secondary": "#0E1037",
    "accent": "#4D72FC",
    "background": "#090B33",
    "textPrimary": "#090B33",
    "link": "#090B33"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Plus Jakarta Sans",
      "heading": "Plus Jakarta Sans"
    },
    "fontStacks": {
      "heading": [
        "Satoshi"
      ],
      "body": [
        "Plus Jakarta Sans",
        "system-ui",
        "sans-serif"
      ],
      "paragraph": [
        "Plus Jakarta Sans"
      ]
    },
    "fontSizes": {
      "h1": "96px",
      "h2": "36px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#4D72FC",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(77, 114, 252, 0.15) 0px 2px 8px 0px, rgba(255, 255, 255, 0.1) 0px 1px 0px 0px inset"
    },
    "buttonSecondary": {
      "background": "#090B33",
      "textColor": "#FFFFFF",
      "borderColor": "#3249AC",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.slickerhq.com/slicker-logo-white-bg.svg?dpl=dpl_3VpZArTVyGWJtzDsZaxnEzZCNKPu",
    "favicon": "https://www.slickerhq.com/icons/favicon.ico",
    "ogImage": "https://www.slickerhq.com/opengraph-image?eda450e8b64603d",
    "logoHref": "https://www.slickerhq.com/",
    "logoAlt": "https://www.slickerhq.com/Slicker"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Slicker'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get Started",
      "reasoning": "Button #0 with text 'Get Started' uses a vibrant blue color (#4D72FC), which is a strong indicator of a primary call-to-action. The text is action-oriented, encouraging users to begin their journey with the service."
    },
    "secondary": {
      "index": 15,
      "text": "View All Integrations",
      "reasoning": "Button #1 with text 'View All Integrations' has a neutral background color (#090B33) and serves as a secondary action, providing additional options without the same level of emphasis as the primary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "businesses looking for AI-powered payment solutions"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Slicker'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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