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SparkGift Brand Identity

A website-derived reference for SparkGift: observed colors, typography, components, and assets extracted from http://sparkgift.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#428BCA
Accent
#3381D2
Body Font
Helvetica
Heading
AvenirMedium

Color Palette

Brand palette extracted from http://sparkgift.com/.

primary
#428BCA
rgb(66, 139, 202)
secondary
#62D39C
rgb(98, 211, 156)
accent
#3381D2
rgb(51, 129, 210)
background
#F6F6F6
rgb(246, 246, 246)
textPrimary
#3381D2
rgb(51, 129, 210)
link
#3381D2
rgb(51, 129, 210)

Typography

Each font links to its Google Fonts page where available.

primary
Helvetica
heading
AvenirMedium
AvenirMedium Google Fonts →
AvenirLight, Helvetica, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

SparkGift logo
Logo
SparkGift favicon
Favicon
SparkGift social image
Social Card

Brand Personality

Tone: professional Energy: medium Audience: individuals interested in gifting investments

SparkGift Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is SparkGift's primary brand color?

The website extraction recorded #428BCA as the primary color for SparkGift. This is an observed website value, not a verified official brand specification.

What accent color does SparkGift use?

The website extraction recorded #3381D2 as an accent color for SparkGift. Check the source website or official brand guidelines before using it in new work.

What font does SparkGift use?

The extraction detected Helvetica for body text and AvenirMedium for headings on http://sparkgift.com/. Font usage and licensing should be checked with the source.

Does SparkGift use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #F6F6F6. The current website may differ from this snapshot.

Where can I find SparkGift's logo?

The logo asset recorded from http://sparkgift.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from http://sparkgift.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by SparkGift.

Methodology

Brand data on this page was extracted from http://sparkgift.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by SparkGift.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Helvetica",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "AvenirLight",
      "role": "body"
    },
    {
      "family": "AvenirMedium",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#428BCA",
    "secondary": "#62D39C",
    "accent": "#3381D2",
    "background": "#F6F6F6",
    "textPrimary": "#3381D2",
    "link": "#3381D2"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica",
      "heading": "AvenirMedium"
    },
    "fontStacks": {
      "heading": [
        "AvenirLight",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Helvetica",
        "sans-serif"
      ],
      "paragraph": [
        "AvenirLight",
        "Helvetica",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "22px",
      "body": "15px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {},
  "images": {
    "logo": "https://sparkgift.com/assets/logos/logo-new-colw-d71862b498df9ca649b1a283de161de5.png",
    "favicon": "https://sparkgift.com/assets/logos/favicon-13e1236f2df354d2b5cd226d36d9b364.ico",
    "ogImage": "https://sparkgift.com/apple-touch-icon.png",
    "logoAlt": "https://sparkgift.com/Spark%20gift%20logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 2,
    "reasoning": "Selected #2 because it is visible, medium-sized, and matches the brand name 'SparkGift'. It is the most prominent logo available, despite not being in the header.",
    "confidence": 0.8,
    "source": "llm"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "individuals interested in gifting investments"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 2,
        "selectedLogoReasoning": "Selected #2 because it is visible, medium-sized, and matches the brand name 'SparkGift'. It is the most prominent logo available, despite not being in the header.",
        "confidence": 0.8
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}

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