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Suplias Brand Identity

A website-derived reference for Suplias: observed colors, typography, components, and assets extracted from https://suplias.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#171C34
Accent
#016DFF
Body Font
Inter
Heading
Archivo

Color Palette

Brand palette extracted from https://suplias.com/.

primary
#171C34
rgb(23, 28, 52)
secondary
#203A5D
rgb(32, 58, 93)
accent
#016DFF
rgb(1, 109, 255)
background
#F2F4FF
rgb(242, 244, 255)
textPrimary
#016DFF
rgb(1, 109, 255)
link
#016DFF
rgb(1, 109, 255)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Archivo
Archivo, system-ui, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Suplias logo
Logo
Suplias favicon
Favicon

UI Components

Live previews rendered using Suplias's actual button styles.

buttonPrimary
background #016DFF textColor #FFFFFF borderRadius 4px shadow none
buttonSecondary
background #F2F3F5 textColor #4D535B borderRadius 4px shadow none

Brand Personality

Tone: modern Energy: medium Audience: businesses and suppliers

Suplias Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Suplias's primary brand color?

The website extraction recorded #171C34 as the primary color for Suplias. This is an observed website value, not a verified official brand specification.

What accent color does Suplias use?

The website extraction recorded #016DFF as an accent color for Suplias. Check the source website or official brand guidelines before using it in new work.

What font does Suplias use?

The extraction detected Inter for body text and Archivo for headings on https://suplias.com/. Font usage and licensing should be checked with the source.

Does Suplias use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #F2F4FF. The current website may differ from this snapshot.

Where can I find Suplias's logo?

The logo asset recorded from https://suplias.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://suplias.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Suplias.

Methodology

Brand data on this page was extracted from https://suplias.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Suplias.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Archivo",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#171C34",
    "secondary": "#203A5D",
    "accent": "#016DFF",
    "background": "#F2F4FF",
    "textPrimary": "#016DFF",
    "link": "#016DFF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Archivo"
    },
    "fontStacks": {
      "heading": [
        "Archivo",
        "system-ui",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "system-ui",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#016DFF",
      "textColor": "#FFFFFF",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#F2F3F5",
      "textColor": "#4D535B",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://suplias.com/images/logo.svg",
    "favicon": "https://suplias.com/logo192.png",
    "logoHref": "https://suplias.com/",
    "logoAlt": "https://suplias.com/Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the favicon. It is the most prominent representation of the brand.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Yes, it's okay",
      "reasoning": "Button #0 uses the vibrant brand color #016DFF, which is a strong indicator of a primary CTA. The text 'Yes, it's okay' suggests a positive, action-oriented choice."
    },
    "secondary": {
      "index": 1,
      "text": "No, thanks",
      "reasoning": "Button #1 has a more muted background color #F2F3F5 and the text 'No, thanks', indicating a secondary or less prominent action."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "businesses and suppliers"
  },
  "designSystem": {
    "framework": "chakra",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the favicon. It is the most prominent representation of the brand.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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