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VacationHomeRents Brand Identity

A website-derived reference for VacationHomeRents: observed colors, typography, components, and assets extracted from https://www.vacationhomerents.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#00D1B2
Accent
#3273DC
Body Font
Roboto
Heading
Roboto

Color Palette

Brand palette extracted from https://www.vacationhomerents.com/.

primary
#00D1B2
rgb(0, 209, 178)
secondary
#2B4A3C
rgb(43, 74, 60)
accent
#3273DC
rgb(50, 115, 220)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#3273DC
rgb(50, 115, 220)
link
#3273DC
rgb(50, 115, 220)

Typography

Each font links to its Google Fonts page where available.

primary
Roboto
heading
Roboto
BlinkMacSystemFont, -apple-system, Segoe UI, Roboto, Oxygen, Ubuntu, Cantarell, Fira Sans, Droid Sans, Helvetica Neue, Helvetica, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

VacationHomeRents logo
Logo
VacationHomeRents favicon
Favicon

UI Components

Live previews rendered using VacationHomeRents's actual button styles.

input
background #FFFFFF textColor #363636 borderColor null borderRadius 0px shadow none
buttonPrimary
background transparent textColor #FFFFFF borderColor #DBDBDB borderRadius 4px shadow none
buttonSecondary
background #FFFFFF textColor #363636 borderColor #DBDBDB borderRadius 4px shadow none

Brand Personality

Tone: modern Energy: medium Audience: travelers looking for affordable vacation rentals

VacationHomeRents Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is VacationHomeRents's primary brand color?

The website extraction recorded #00D1B2 as the primary color for VacationHomeRents. This is an observed website value, not a verified official brand specification.

What accent color does VacationHomeRents use?

The website extraction recorded #3273DC as an accent color for VacationHomeRents. Check the source website or official brand guidelines before using it in new work.

What font does VacationHomeRents use?

The extraction detected Roboto as a primary typeface on https://www.vacationhomerents.com/. Other pages or materials may use different fonts.

Does VacationHomeRents use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find VacationHomeRents's logo?

The logo asset recorded from https://www.vacationhomerents.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.vacationhomerents.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by VacationHomeRents.

Methodology

Brand data on this page was extracted from https://www.vacationhomerents.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by VacationHomeRents.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Segoe UI",
      "role": "body"
    },
    {
      "family": "Ubuntu",
      "role": "body"
    },
    {
      "family": "Oxygen",
      "role": "body"
    },
    {
      "family": "Cantarell",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#00D1B2",
    "secondary": "#2B4A3C",
    "accent": "#3273DC",
    "background": "#FFFFFF",
    "textPrimary": "#3273DC",
    "link": "#3273DC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roboto",
      "heading": "Roboto"
    },
    "fontStacks": {
      "heading": [
        "BlinkMacSystemFont",
        "-apple-system",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Fira Sans",
        "Droid Sans",
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "BlinkMacSystemFont",
        "-apple-system",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Fira Sans",
        "Droid Sans",
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "BlinkMacSystemFont",
        "-apple-system",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Fira Sans",
        "Droid Sans",
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "40px",
      "h2": "32px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#363636",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#DBDBDB",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#363636",
      "borderColor": "#DBDBDB",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://vhr-public.s3.us-west-2.amazonaws.com/logos/us/us_text_color.png",
    "favicon": "https://vhr-public.s3.us-west-2.amazonaws.com/logos/shared/vhr-favicon/favicon.ico",
    "logoHref": "https://www.vacationhomerents.com/",
    "logoAlt": "https://www.vacationhomerents.com/Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Search",
      "reasoning": "The 'Search' button is likely the primary CTA due to its action-oriented text and placement, despite its transparent background. It is more prominent in terms of functionality compared to the '2 Guests' button."
    },
    "secondary": {
      "index": 1,
      "text": "2 Guests",
      "reasoning": "The '2 Guests' button serves as a secondary action, allowing users to specify details before searching. It has a different background color (#FFFFFF) compared to the primary button."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "travelers looking for affordable vacation rentals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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