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Veria Labs Brand Identity

A website-derived reference for Veria Labs: observed colors, typography, components, and assets extracted from https://verialabs.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#000000
Accent
#000000
Body Font
Instrument Sans
Heading
Instrument Serif

Color Palette

Brand palette extracted from https://verialabs.com/.

primary
#000000
rgb(0, 0, 0)
accent
#000000
rgb(0, 0, 0)
background
#FDFBF9
rgb(253, 251, 249)
textPrimary
#1C1917
rgb(28, 25, 23)
link
#000000
rgb(0, 0, 0)

Typography

Each font links to its Google Fonts page where available.

primary
Instrument Sans
Instrument Sans Google Fonts →
heading
Instrument Serif
Instrument Serif Google Fonts →
Instrument Serif, ui-serif, Georgia, Cambria, Times New Roman, Times, serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Veria Labs logo
Logo
Veria Labs favicon
Favicon
Veria Labs social image
Social Card

UI Components

Live previews rendered using Veria Labs's actual button styles.

buttonPrimary
background #FDFBF9 textColor #1C1917 borderColor #E0DEDC borderRadius 0px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, oklab(0.6517 0.0102796 0.019902 / 0.1) 0px 0px 24px 0px

Brand Personality

Tone: professional Energy: medium Audience: business professionals

Veria Labs Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Veria Labs's primary brand color?

The website extraction recorded #000000 as the primary color for Veria Labs. This is an observed website value, not a verified official brand specification.

What font does Veria Labs use?

The extraction detected Instrument Sans for body text and Instrument Serif for headings on https://verialabs.com/. Font usage and licensing should be checked with the source.

Does Veria Labs use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FDFBF9. The current website may differ from this snapshot.

Where can I find Veria Labs's logo?

The logo asset recorded from https://verialabs.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://verialabs.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Veria Labs.

Methodology

Brand data on this page was extracted from https://verialabs.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Veria Labs.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Instrument Sans",
      "role": "body"
    },
    {
      "family": "Instrument Serif",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#000000",
    "accent": "#000000",
    "background": "#FDFBF9",
    "textPrimary": "#1C1917",
    "link": "#000000"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Instrument Sans",
      "heading": "Instrument Serif"
    },
    "fontStacks": {
      "heading": [
        "Instrument Serif",
        "ui-serif",
        "Georgia",
        "Cambria",
        "Times New Roman",
        "Times",
        "serif"
      ],
      "body": [
        "Instrument Sans",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "Instrument Sans",
        "ui-sans-serif",
        "system-ui",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "24px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FDFBF9",
      "textColor": "#1C1917",
      "borderColor": "#E0DEDC",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, oklab(0.6517 0.0102796 0.019902 / 0.1) 0px 0px 24px 0px"
    }
  },
  "images": {
    "logo": "https://verialabs.com/_astro/logo-light.DwAJQbHj_1gU6Rc.svg",
    "favicon": "https://verialabs.com/favicon-96x96.png",
    "ogImage": "https://verialabs.com/static/1200x630.png",
    "logoHref": "https://verialabs.com/",
    "logoAlt": "https://verialabs.com/Logo%20Light"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Veria Labs'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get a demo",
      "reasoning": "The 'Get a demo' button is likely the primary CTA due to its action-oriented text, which suggests a key conversion action for the site."
    },
    "secondary": {
      "index": 1,
      "text": "Toggle theme",
      "reasoning": "The 'Toggle theme' button is more of a utility function rather than a conversion action, making it secondary."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.8,
    "overall": 0.8500000000000001
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Veria Labs'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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