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Versa Brand Identity

A website-derived reference for Versa: observed colors, typography, components, and assets extracted from https://versa.org/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#8F99A3
Accent
#802363
Body Font
SF Pro
Heading
Epilogue

Color Palette

Brand palette extracted from https://versa.org/.

primary
#8F99A3
rgb(143, 153, 163)
secondary
#679DDA
rgb(103, 157, 218)
accent
#802363
rgb(128, 35, 99)
background
#101418
rgb(16, 20, 24)
textPrimary
#101418
rgb(16, 20, 24)
link
#802363
rgb(128, 35, 99)

Typography

Each font links to its Google Fonts page where available.

primary
SF Pro
heading
Epilogue
Epilogue
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Versa logo
Logo
Versa favicon
Favicon

UI Components

Live previews rendered using Versa's actual button styles.

input
background transparent textColor #101418 borderColor null borderRadius 0px shadow none
buttonPrimary
background #802363 textColor #FFFFFF borderRadius 4px shadow none

Brand Personality

Tone: modern Energy: medium Audience: business professionals seeking AI solutions

Versa Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Versa's primary brand color?

The website extraction recorded #8F99A3 as the primary color for Versa. This is an observed website value, not a verified official brand specification.

What accent color does Versa use?

The website extraction recorded #802363 as an accent color for Versa. Check the source website or official brand guidelines before using it in new work.

What font does Versa use?

The extraction detected SF Pro for body text and Epilogue for headings on https://versa.org/. Font usage and licensing should be checked with the source.

Does Versa use a light or dark theme?

The captured website used a dark color scheme, with a recorded background of #101418. The current website may differ from this snapshot.

Where can I find Versa's logo?

The logo asset recorded from https://versa.org/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://versa.org/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Versa.

Methodology

Brand data on this page was extracted from https://versa.org/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Versa.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "SF Pro",
      "role": "body"
    },
    {
      "family": "Epilogue",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#8F99A3",
    "secondary": "#679DDA",
    "accent": "#802363",
    "background": "#101418",
    "textPrimary": "#101418",
    "link": "#802363"
  },
  "typography": {
    "fontFamilies": {
      "primary": "SF Pro",
      "heading": "Epilogue"
    },
    "fontStacks": {
      "heading": [
        "Epilogue"
      ],
      "body": [
        "SF Pro",
        "sans-serif"
      ],
      "paragraph": [
        "SF Pro",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "56px",
      "h2": "36px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "6px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#101418",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#802363",
      "textColor": "#FFFFFF",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://versa.org/versa-logo-darkmode.svg",
    "favicon": "https://versa.org/favicon.ico",
    "logoHref": "https://versa.org/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Versa'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Request a demo",
      "reasoning": "The button 'Request a demo' uses a vibrant accent color (#802363), which is distinct and stands out as the primary call-to-action on the page."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button detected, so no secondary button is available."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals seeking AI solutions"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.95,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Versa'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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