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Altan Brand Identity

A website-derived reference for Altan: observed colors, typography, components, and assets extracted from https://www.altan.ai/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#4B5563
Accent
#1E52F1
Body Font
Suisse Intl
Heading
Suisse Intl

Color Palette

Brand palette extracted from https://www.altan.ai/.

primary
#4B5563
rgb(75, 85, 99)
secondary
#111827
rgb(17, 24, 39)
accent
#1E52F1
rgb(30, 82, 241)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#2A2A2A
rgb(42, 42, 42)
link
#1E52F1
rgb(30, 82, 241)

Typography

Each font links to its Google Fonts page where available.

primary
Suisse Intl
Suisse Intl Google Fonts →
heading
Suisse Intl
Suisse Intl Google Fonts →
Suisse Intl, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Helvetica Neue, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Altan logo
Logo
Altan favicon
Favicon
Altan social image
Social Card

UI Components

Live previews rendered using Altan's actual button styles.

input
background transparent textColor #171717 borderColor null borderRadius 0px shadow none
buttonPrimary
background #171717 textColor #FAFAFA borderRadius 12px shadow none
buttonSecondary
background #E8E8E8 textColor #171717 borderRadius 9999px shadow none

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy professionals

Altan Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Altan's primary brand color?

The website extraction recorded #4B5563 as the primary color for Altan. This is an observed website value, not a verified official brand specification.

What accent color does Altan use?

The website extraction recorded #1E52F1 as an accent color for Altan. Check the source website or official brand guidelines before using it in new work.

What font does Altan use?

The extraction detected Suisse Intl as a primary typeface on https://www.altan.ai/. Other pages or materials may use different fonts.

Does Altan use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Altan's logo?

The logo asset recorded from https://www.altan.ai/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.altan.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Altan.

Methodology

Brand data on this page was extracted from https://www.altan.ai/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Altan.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Suisse Intl",
      "role": "body"
    },
    {
      "family": "Segoe UI",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#4B5563",
    "secondary": "#111827",
    "accent": "#1E52F1",
    "background": "#FFFFFF",
    "textPrimary": "#2A2A2A",
    "link": "#1E52F1"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Suisse Intl",
      "heading": "Suisse Intl"
    },
    "fontStacks": {
      "heading": [
        "Suisse Intl",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Suisse Intl",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Suisse Intl",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "48px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "12px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#171717",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#171717",
      "textColor": "#FAFAFA",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#E8E8E8",
      "textColor": "#171717",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%22100%25%22%20height%3D%22100%25%22%20viewBox%3D%220%200%2084%2072%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M83.5643%2071.9914L42%200L0.435791%2071.9914C9.40753%2067.1723%2024.6747%2064%2042%2064C59.3253%2064%2074.5925%2067.1723%2083.5643%2071.9914Z%22%20fill%3D%22%23212B36%22%20style%3D%22fill%3A%20rgb(33%2C%2043%2C%2054)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
    "favicon": "https://www.altan.ai/favicon.ico",
    "ogImage": "https://www.altan.ai/opengraph.png",
    "logoHref": "https://www.altan.ai/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which aligns with the brand 'Altan'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get started free",
      "reasoning": "Button #0 ('Get started free') is the primary CTA due to its action-oriented text and dark background color, which stands out as a strong call-to-action."
    },
    "secondary": {
      "index": 5,
      "text": "Explore community",
      "reasoning": "Button #2 ('Explore community') is selected as the secondary CTA because it has a different, lighter background color and serves as a supportive action."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": "unknown"
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which aligns with the brand 'Altan'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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