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Aqua Brand Identity

A website-derived reference for Aqua: observed colors, typography, components, and assets extracted from https://www.investwithaqua.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#F5EDE5
Accent
#E65400
Body Font
Inter
Heading
Manrope

Color Palette

Brand palette extracted from https://www.investwithaqua.com/.

primary
#F5EDE5
rgb(245, 237, 229)
secondary
#E65400
rgb(230, 84, 0)
accent
#E65400
rgb(230, 84, 0)
background
#F5EDE5
rgb(245, 237, 229)
textPrimary
#27020E
rgb(39, 2, 14)
link
#27020E
rgb(39, 2, 14)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Manrope
ui-serif, Georgia, Cambria, Times New Roman, Times, serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Aqua logo
Logo
Aqua favicon
Favicon
Aqua social image
Social Card

UI Components

Live previews rendered using Aqua's actual button styles.

buttonPrimary
background #E65400 textColor #F5EDE5 borderRadius 20px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, oklab(0.633975 0.145895 0.127978 / 0.2) 0px 10px 15px -3px, oklab(0.633975 0.145895 0.127978 / 0.2) 0px 4px 6px -4px
buttonSecondary
background #FAF0E6 textColor #27020E borderRadius 4px shadow none

Brand Personality

Tone: professional Energy: medium Audience: investors and financial professionals

Aqua Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Aqua's primary brand color?

The website extraction recorded #F5EDE5 as the primary color for Aqua. This is an observed website value, not a verified official brand specification.

What accent color does Aqua use?

The website extraction recorded #E65400 as an accent color for Aqua. Check the source website or official brand guidelines before using it in new work.

What font does Aqua use?

The extraction detected Inter for body text and Manrope for headings on https://www.investwithaqua.com/. Font usage and licensing should be checked with the source.

Does Aqua use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #F5EDE5. The current website may differ from this snapshot.

Where can I find Aqua's logo?

The logo asset recorded from https://www.investwithaqua.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.investwithaqua.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Aqua.

Methodology

Brand data on this page was extracted from https://www.investwithaqua.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Aqua.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Manrope",
      "role": "heading"
    },
    {
      "family": "Playfair Display",
      "role": "display"
    },
    {
      "family": "JetBrains Mono",
      "role": "monospace"
    }
  ],
  "colors": {
    "primary": "#F5EDE5",
    "secondary": "#E65400",
    "accent": "#E65400",
    "background": "#F5EDE5",
    "textPrimary": "#27020E",
    "link": "#27020E"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Manrope"
    },
    "fontStacks": {
      "heading": [
        "ui-serif",
        "Georgia",
        "Cambria",
        "Times New Roman",
        "Times",
        "serif"
      ],
      "body": [
        "Manrope",
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Manrope",
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "66.4px",
      "h2": "48px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#E65400",
      "textColor": "#F5EDE5",
      "borderRadius": "20px",
      "borderRadiusCorners": {
        "topLeft": "20px",
        "topRight": "20px",
        "bottomRight": "20px",
        "bottomLeft": "20px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, oklab(0.633975 0.145895 0.127978 / 0.2) 0px 10px 15px -3px, oklab(0.633975 0.145895 0.127978 / 0.2) 0px 4px 6px -4px"
    },
    "buttonSecondary": {
      "background": "#FAF0E6",
      "textColor": "#27020E",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.investwithaqua.com/assets/aqua-logo-ClF1LDQO.png",
    "favicon": "https://www.investwithaqua.com/favicon.png",
    "ogImage": "https://replit.com/public/images/opengraph.png",
    "logoHref": "https://www.investwithaqua.com/",
    "logoAlt": "https://www.investwithaqua.com/Aqua"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #1 because it is the main visible logo in the header, matches the brand name 'Aqua', and links to the homepage.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Request a demo",
      "reasoning": "Button #1 ('Request a demo') uses the vibrant brand color #E65400, making it the most prominent and action-oriented CTA on the page."
    },
    "secondary": {
      "index": 2,
      "text": "Contact us",
      "reasoning": "Button #4 ('Contact us') has a different background color (#FAF0E6) and serves as a secondary action, suitable for users seeking more information."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "investors and financial professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is the main visible logo in the header, matches the brand name 'Aqua', and links to the homepage.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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