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Argil Brand Identity

A website-derived reference for Argil: observed colors, typography, components, and assets extracted from https://www.argil.ai/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#F0FFEC
Accent
#FFFFFF
Body Font
Inter
Heading
Inter

Color Palette

Brand palette extracted from https://www.argil.ai/.

primary
#F0FFEC
rgb(240, 255, 236)
secondary
#FF5300
rgb(255, 83, 0)
accent
#FFFFFF
rgb(255, 255, 255)
background
#000000
rgb(0, 0, 0)
textPrimary
#000000
rgb(0, 0, 0)
link
#0000EE
rgb(0, 0, 238)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Inter
Inter, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Argil logo
Logo
Argil favicon
Favicon
Argil social image
Social Card

UI Components

Live previews rendered using Argil's actual button styles.

buttonPrimary
background #FFFFFF textColor #040404 borderColor #F0F0F0 borderRadius 1920px shadow none
buttonSecondary
background transparent textColor #FFFFFF borderColor #1A1A1A borderRadius 1000px shadow none

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy individuals interested in AI and video creation

Argil Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Argil's primary brand color?

The website extraction recorded #F0FFEC as the primary color for Argil. This is an observed website value, not a verified official brand specification.

What accent color does Argil use?

The website extraction recorded #FFFFFF as an accent color for Argil. Check the source website or official brand guidelines before using it in new work.

What font does Argil use?

The extraction detected Inter as a primary typeface on https://www.argil.ai/. Other pages or materials may use different fonts.

Does Argil use a light or dark theme?

The captured website used a dark color scheme, with a recorded background of #000000. The current website may differ from this snapshot.

Where can I find Argil's logo?

The logo asset recorded from https://www.argil.ai/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.argil.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Argil.

Methodology

Brand data on this page was extracted from https://www.argil.ai/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Argil.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#F0FFEC",
    "secondary": "#FF5300",
    "accent": "#FFFFFF",
    "background": "#000000",
    "textPrimary": "#000000",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Inter",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "96px",
      "h2": "96px",
      "body": "24px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "24px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#040404",
      "borderColor": "#F0F0F0",
      "borderRadius": "1920px",
      "borderRadiusCorners": {
        "topLeft": "1920px",
        "topRight": "1920px",
        "bottomRight": "1920px",
        "bottomLeft": "1920px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#1A1A1A",
      "borderRadius": "1000px",
      "borderRadiusCorners": {
        "topLeft": "1000px",
        "topRight": "1000px",
        "bottomRight": "1000px",
        "bottomLeft": "1000px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/6410469654d67c5c70c12bc2/6707dff4f10ed02bb9932b46_argil-logo-white.svg",
    "favicon": "https://cdn.prod.website-files.com/6410469654d67c5c70c12bc2/6707e63cb3618b65bc9bfaed_argil-favicon.svg",
    "ogImage": "https://argildotai.s3.amazonaws.com/static/twitter-banner.png",
    "logoHref": "https://www.argil.ai/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 27,
    "reasoning": "Selected #0 because it is visible, located in the body but links to the homepage, and matches the favicon domain, indicating it is the main brand logo.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 4,
      "text": "Sign up for free",
      "reasoning": "Button #3 ('Sign up for free') has a vibrant and inviting call-to-action text, with a light background color (#FFFFFF) that stands out against the dark theme, making it the primary CTA."
    },
    "secondary": {
      "index": 12,
      "text": "Sign in",
      "reasoning": "Button #5 ('Sign in') has a transparent background, which contrasts with the primary button's light background, making it suitable as a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy individuals interested in AI and video creation"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the body but links to the homepage, and matches the favicon domain, indicating it is the main brand logo.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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