Home · Branding · Cabal

Cabal Brand Identity

A website-derived reference for Cabal: observed colors, typography, components, and assets extracted from http://getcabal.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#707FF3
Accent
#707FF3
Body Font
Inter
Heading
Inter

Color Palette

Brand palette extracted from http://getcabal.com/.

primary
#707FF3
rgb(112, 127, 243)
secondary
#108EE9
rgb(16, 142, 233)
accent
#707FF3
rgb(112, 127, 243)
background
#09090B
rgb(9, 9, 11)
textPrimary
#09090B
rgb(9, 9, 11)
link
#99A1AF
rgb(153, 161, 175)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Inter
Inter, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Cabal logo
Logo
Cabal favicon
Favicon
Cabal social image
Social Card

UI Components

Live previews rendered using Cabal's actual button styles.

buttonPrimary
background #707FF3 textColor #FFFFFF borderColor #707FF3 borderRadius 33554400px shadow none
buttonSecondary
background #000000 textColor #FFFFFF borderColor #FFFFFF borderRadius 33554400px shadow none

Brand Personality

Tone: modern Energy: medium Audience: business professionals

Cabal Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Cabal's primary brand color?

The website extraction recorded #707FF3 as the primary color for Cabal. This is an observed website value, not a verified official brand specification.

What font does Cabal use?

The extraction detected Inter as a primary typeface on http://getcabal.com/. Other pages or materials may use different fonts.

Does Cabal use a light or dark theme?

The captured website used a dark color scheme, with a recorded background of #09090B. The current website may differ from this snapshot.

Where can I find Cabal's logo?

The logo asset recorded from http://getcabal.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from http://getcabal.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Cabal.

Methodology

Brand data on this page was extracted from http://getcabal.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Cabal.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#707FF3",
    "secondary": "#108EE9",
    "accent": "#707FF3",
    "background": "#09090B",
    "textPrimary": "#09090B",
    "link": "#99A1AF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Inter",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "80px",
      "body": "32px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "3px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#707FF3",
      "textColor": "#FFFFFF",
      "borderColor": "#707FF3",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#000000",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://getcabal.com/vite/assets/Cabal_hover-EXsNTX5D.svg",
    "favicon": "https://getcabal.com/icons/icon-192x192.png",
    "ogImage": "https://getcabal.com/cabal-og-v5.png",
    "logoHref": "https://getcabal.com/",
    "logoAlt": "https://getcabal.com/Cabal%20Mail"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Cabal'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get Started",
      "reasoning": "Button #0 with text 'Get Started' uses the vibrant brand color #707FF3, making it the primary call-to-action."
    },
    "secondary": {
      "index": 1,
      "text": "Sign In",
      "reasoning": "Button #1 with text 'Sign In' has a different background color (#000000) and serves as a secondary action, suitable for returning users."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Cabal'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Related Brand Profiles