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Chasi Brand Identity

A website-derived reference for Chasi: observed colors, typography, components, and assets extracted from https://chasi.co/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#E34400
Accent
#E34400
Body Font
Satoshi
Heading
Satoshi

Color Palette

Brand palette extracted from https://chasi.co/.

primary
#E34400
rgb(227, 68, 0)
accent
#E34400
rgb(227, 68, 0)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#121212
rgb(18, 18, 18)
link
#0000EE
rgb(0, 0, 238)

Typography

Each font links to its Google Fonts page where available.

primary
Satoshi
heading
Satoshi
Satoshi, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Chasi logo
Logo
Chasi favicon
Favicon
Chasi social image
Social Card

UI Components

Live previews rendered using Chasi's actual button styles.

buttonPrimary
background #E34400 textColor #0000EE borderRadius 10px shadow rgba(0, 0, 0, 0.2) 0px 3px 10px 0px
buttonSecondary
background #FFFFFF textColor #0000EE borderRadius 10px shadow rgba(0, 0, 0, 0.2) 0px 3px 10px 0px

Brand Personality

Tone: modern Energy: medium Audience: businesses in equipment sales and service

Chasi Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Chasi's primary brand color?

The website extraction recorded #E34400 as the primary color for Chasi. This is an observed website value, not a verified official brand specification.

What font does Chasi use?

The extraction detected Satoshi as a primary typeface on https://chasi.co/. Other pages or materials may use different fonts.

Does Chasi use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Chasi's logo?

The logo asset recorded from https://chasi.co/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://chasi.co/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Chasi.

Methodology

Brand data on this page was extracted from https://chasi.co/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Chasi.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Satoshi",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#E34400",
    "accent": "#E34400",
    "background": "#FFFFFF",
    "textPrimary": "#121212",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Satoshi",
      "heading": "Satoshi"
    },
    "fontStacks": {
      "heading": [
        "Satoshi",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Satoshi",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "52px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#E34400",
      "textColor": "#0000EE",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "rgba(0, 0, 0, 0.2) 0px 3px 10px 0px"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#0000EE",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "rgba(0, 0, 0, 0.2) 0px 3px 10px 0px"
    }
  },
  "images": {
    "logo": "https://framerusercontent.com/images/Il8XcfgabhsIE01Ok5ZMF0WWI.png?width=1715&height=462",
    "favicon": "https://framerusercontent.com/images/q3hqwrydzmMhwOvIJzLPserLv5I.svg",
    "ogImage": "https://framerusercontent.com/assets/GT39i2nj6q4IM9EL9nYFxG6psDA.png",
    "logoHref": "https://chasi.ai/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of a primary brand logo.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Learn moreLearn more",
      "reasoning": "Button #1 has a vibrant background color (#E34400) which is the brand color, making it the most prominent and likely primary CTA."
    },
    "secondary": {
      "index": 0,
      "text": "Book a DemoBook a Demo",
      "reasoning": "Button #0 has a different background color (#FFFFFF) and serves as a secondary action with a less prominent style."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "businesses in equipment sales and service"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of a primary brand logo.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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