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Double Brand Identity

A website-derived reference for Double: observed colors, typography, components, and assets extracted from https://www.doublehq.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#1A1A2E
Accent
#574FEB
Body Font
AzeretMono
Heading
PolymathDisp

Color Palette

Brand palette extracted from https://www.doublehq.com/.

primary
#1A1A2E
rgb(26, 26, 46)
secondary
#6D4AFF
rgb(109, 74, 255)
accent
#574FEB
rgb(87, 79, 235)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#574FEB
rgb(87, 79, 235)
link
#574FEB
rgb(87, 79, 235)

Typography

Each font links to its Google Fonts page where available.

primary
AzeretMono
heading
PolymathDisp
PolymathDisp Google Fonts →
PolymathDisp
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Double logo
Logo
Double favicon
Favicon
Double social image
Social Card

UI Components

Live previews rendered using Double's actual button styles.

buttonPrimary
background #574FEB textColor #FFFFFF borderRadius 8px shadow none
buttonSecondary
background #FFFFFF textColor #574FEB borderRadius 8px shadow none

Brand Personality

Tone: professional Energy: medium Audience: financial professionals

Double Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Double's primary brand color?

The website extraction recorded #1A1A2E as the primary color for Double. This is an observed website value, not a verified official brand specification.

What accent color does Double use?

The website extraction recorded #574FEB as an accent color for Double. Check the source website or official brand guidelines before using it in new work.

What font does Double use?

The extraction detected AzeretMono for body text and PolymathDisp for headings on https://www.doublehq.com/. Font usage and licensing should be checked with the source.

Does Double use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Double's logo?

The logo asset recorded from https://www.doublehq.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.doublehq.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Double.

Methodology

Brand data on this page was extracted from https://www.doublehq.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Double.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "AzeretMono",
      "role": "monospace"
    },
    {
      "family": "PolymathDisp",
      "role": "display"
    }
  ],
  "colors": {
    "primary": "#1A1A2E",
    "secondary": "#6D4AFF",
    "accent": "#574FEB",
    "background": "#FFFFFF",
    "textPrimary": "#574FEB",
    "link": "#574FEB"
  },
  "typography": {
    "fontFamilies": {
      "primary": "AzeretMono",
      "heading": "PolymathDisp"
    },
    "fontStacks": {
      "heading": [
        "PolymathDisp"
      ],
      "body": [
        "AzeretMono"
      ],
      "paragraph": [
        "AzeretMono"
      ]
    },
    "fontSizes": {
      "h1": "70px",
      "h2": "40px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#574FEB",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#574FEB",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://doublehq.com/wp-content/uploads/2026/01/double-logo-new.png",
    "favicon": "https://doublehq.com/wp-content/uploads/2025/10/android-chrome-512x512-1-150x150.png",
    "ogImage": "https://doublehq.com/wp-content/uploads/2025/12/Double-Website-Preview-e1765463018713.png",
    "logoHref": "https://doublehq.com/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, large, and matches the brand name 'Double' with a source URL that includes 'logo'.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get Started",
      "reasoning": "Button #0 'Get Started' is the primary CTA due to its vibrant brand color (#574FEB) and action-oriented text, making it the most prominent call-to-action."
    },
    "secondary": {
      "index": 3,
      "text": "Integrations",
      "reasoning": "Button #3 'Integrations' is selected as secondary because it has a different background color (#FFFFFF) and serves as a supportive action link."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "financial professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, large, and matches the brand name 'Double' with a source URL that includes 'logo'.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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