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Tavily Brand Identity

A website-derived reference for Tavily: observed colors, typography, components, and assets extracted from https://www.tavily.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#81B09A
Accent
#3C3A39
Body Font
Suisse Intl
Heading
Suisse Intl

Color Palette

Brand palette extracted from https://www.tavily.com/.

primary
#81B09A
rgb(129, 176, 154)
secondary
#C6DACC
rgb(198, 218, 204)
accent
#3C3A39
rgb(60, 58, 57)
background
#FEFCF5
rgb(254, 252, 245)
textPrimary
#3C3A39
rgb(60, 58, 57)
link
#EDE6DB
rgb(237, 230, 219)

Typography

Each font links to its Google Fonts page where available.

primary
Suisse Intl
Suisse Intl Google Fonts →
heading
Suisse Intl
Suisse Intl Google Fonts →
Suisse Intl, -apple-system, BlinkMacSystemFont, Segoe UI, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Tavily logo
Logo
Tavily favicon
Favicon
Tavily social image
Social Card

UI Components

Live previews rendered using Tavily's actual button styles.

input
background transparent textColor #3C3A39 borderColor null borderRadius 0px shadow none
buttonPrimary
background #3C3A39 textColor #FEFEFE borderRadius 40px shadow none

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy professionals

Tavily Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Tavily's primary brand color?

The website extraction recorded #81B09A as the primary color for Tavily. This is an observed website value, not a verified official brand specification.

What accent color does Tavily use?

The website extraction recorded #3C3A39 as an accent color for Tavily. Check the source website or official brand guidelines before using it in new work.

What font does Tavily use?

The extraction detected Suisse Intl as a primary typeface on https://www.tavily.com/. Other pages or materials may use different fonts.

Does Tavily use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FEFCF5. The current website may differ from this snapshot.

Where can I find Tavily's logo?

The logo asset recorded from https://www.tavily.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.tavily.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Tavily.

Methodology

Brand data on this page was extracted from https://www.tavily.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Tavily.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Suisse Intl",
      "role": "body"
    },
    {
      "family": "Suisse Intl Mono",
      "role": "monospace"
    }
  ],
  "colors": {
    "primary": "#81B09A",
    "secondary": "#C6DACC",
    "accent": "#3C3A39",
    "background": "#FEFCF5",
    "textPrimary": "#3C3A39",
    "link": "#EDE6DB"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Suisse Intl",
      "heading": "Suisse Intl"
    },
    "fontStacks": {
      "heading": [
        "Suisse Intl",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "sans-serif"
      ],
      "body": [
        "Suisse Intl",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "sans-serif"
      ],
      "paragraph": [
        "Suisse Intl",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "75px",
      "h2": "64px",
      "body": "17.6px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "20px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#3C3A39",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#3C3A39",
      "textColor": "#FEFEFE",
      "borderRadius": "40px",
      "borderRadiusCorners": {
        "topLeft": "40px",
        "topRight": "40px",
        "bottomRight": "40px",
        "bottomLeft": "40px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.tavily.com/logos/tavily-full.svg",
    "favicon": "https://www.tavily.com/favicon.ico",
    "ogImage": "https://cdn.sanity.io/images/5tlb0lxv/production/6f74416f266192b10b3d6c220af3003846e8f17c-1200x630.png?w=1200&h=630",
    "logoHref": "https://www.tavily.com/",
    "logoAlt": "https://www.tavily.com/Tavily"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, located in the header, and links to the homepage, matching the brand name 'Tavily'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Try it out",
      "reasoning": "Button #0 with text 'Try it out' is likely the primary CTA due to its action-oriented text, suggesting an immediate engagement with the product."
    },
    "secondary": {
      "index": 1,
      "text": "Talk to an expert",
      "reasoning": "Button #1 with text 'Talk to an expert' serves as a secondary action, typically used for more information or consultation, complementing the primary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, located in the header, and links to the homepage, matching the brand name 'Tavily'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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