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UBITS Brand Identity

A website-derived reference for UBITS: observed colors, typography, components, and assets extracted from http://ubits.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#00256E
Accent
#092037
Body Font
Helveticanowtext
Heading
PT Serif

Color Palette

Brand palette extracted from http://ubits.com/.

primary
#00256E
rgb(0, 37, 110)
secondary
#001337
rgb(0, 19, 55)
accent
#092037
rgb(9, 32, 55)
background
#F4F7FB
rgb(244, 247, 251)
textPrimary
#666666
rgb(102, 102, 102)
link
#2B324D
rgb(43, 50, 77)

Typography

Each font links to its Google Fonts page where available.

primary
Helveticanowtext
Helveticanowtext Google Fonts →
heading
PT Serif
Helveticanowtext, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

UBITS logo
Logo
UBITS favicon
Favicon
UBITS social image
Social Card

UI Components

Live previews rendered using UBITS's actual button styles.

buttonPrimary
background #092037 textColor #666666 borderRadius 0px shadow none
buttonSecondary
background #FFFFFF textColor #00256E borderColor #00256E borderRadius 5px shadow none

Brand Personality

Tone: professional Energy: medium Audience: HR professionals and businesses

UBITS Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is UBITS's primary brand color?

The website extraction recorded #00256E as the primary color for UBITS. This is an observed website value, not a verified official brand specification.

What accent color does UBITS use?

The website extraction recorded #092037 as an accent color for UBITS. Check the source website or official brand guidelines before using it in new work.

What font does UBITS use?

The extraction detected Helveticanowtext for body text and PT Serif for headings on http://ubits.com/. Font usage and licensing should be checked with the source.

Does UBITS use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #F4F7FB. The current website may differ from this snapshot.

Where can I find UBITS's logo?

The logo asset recorded from http://ubits.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from http://ubits.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by UBITS.

Methodology

Brand data on this page was extracted from http://ubits.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by UBITS.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "PT Serif",
      "role": "heading"
    },
    {
      "family": "Helveticanowtext",
      "role": "body"
    },
    {
      "family": "Work Sans",
      "role": "body"
    },
    {
      "family": "Opensans",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#00256E",
    "secondary": "#001337",
    "accent": "#092037",
    "background": "#F4F7FB",
    "textPrimary": "#666666",
    "link": "#2B324D"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helveticanowtext",
      "heading": "PT Serif"
    },
    "fontStacks": {
      "heading": [
        "Helveticanowtext",
        "sans-serif"
      ],
      "body": [
        "PT Serif",
        "serif"
      ],
      "paragraph": [
        "Font Awesome 6 Pro 300",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "36px",
      "body": "29px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#092037",
      "textColor": "#666666",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#00256E",
      "borderColor": "#00256E",
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/6255854a3f29166e78b0d067/667ed413c95ca1e99330ddd9_UBITS.svg",
    "favicon": "https://cdn.prod.website-files.com/6255854a3f29166e78b0d067/6272d97371728d2fa9bdf5b5_favicon-ubits.png",
    "ogImage": "https://cdn.prod.website-files.com/6255854a3f29166e78b0d067/66e454a4593b00dd787aa912_home.png",
    "logoAlt": "https://ubits.com/logo%20ubits"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 2,
    "reasoning": "Selected #2 because it is visible, has an alt text matching the brand ('logo ubits'), and is of a suitable size for a brand logo.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Conoce más",
      "reasoning": "Button #0 has a vibrant brand color background (#092037), making it stand out as the primary call-to-action."
    },
    "secondary": {
      "index": 1,
      "text": "Habla con ventas",
      "reasoning": "Button #1 has a different background color (#FFFFFF) and serves as a secondary action with a border, making it less prominent than the primary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "HR professionals and businesses"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 2,
        "selectedLogoReasoning": "Selected #2 because it is visible, has an alt text matching the brand ('logo ubits'), and is of a suitable size for a brand logo.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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