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kapa.ai Brand Identity

A website-derived reference for kapa.ai: observed colors, typography, components, and assets extracted from https://www.kapa.ai/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#0000EE
Accent
#0000EE
Body Font
Inter
Heading
Darker Grotesque

Color Palette

Brand palette extracted from https://www.kapa.ai/.

primary
#0000EE
rgb(0, 0, 238)
secondary
#FF70A5
rgb(255, 112, 165)
accent
#0000EE
rgb(0, 0, 238)
background
#0C0B0D
rgb(12, 11, 13)
textPrimary
#0C0B0D
rgb(12, 11, 13)
link
#2B131D
rgb(43, 19, 29)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Darker Grotesque
Darker Grotesque Google Fonts →
Darker Grotesque, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

kapa.ai logo
Logo
kapa.ai favicon
Favicon
kapa.ai social image
Social Card

UI Components

Live previews rendered using kapa.ai's actual button styles.

buttonPrimary
background #181719 textColor #0000EE borderRadius 10px shadow none
buttonSecondary
background #FFFFFF textColor #0000EE borderRadius 10px shadow none

Brand Personality

Tone: modern Energy: medium Audience: tech professionals

kapa.ai Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is kapa.ai's primary brand color?

The website extraction recorded #0000EE as the primary color for kapa.ai. This is an observed website value, not a verified official brand specification.

What font does kapa.ai use?

The extraction detected Inter for body text and Darker Grotesque for headings on https://www.kapa.ai/. Font usage and licensing should be checked with the source.

Does kapa.ai use a light or dark theme?

The captured website used a dark color scheme, with a recorded background of #0C0B0D. The current website may differ from this snapshot.

Where can I find kapa.ai's logo?

The logo asset recorded from https://www.kapa.ai/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.kapa.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by kapa.ai.

Methodology

Brand data on this page was extracted from https://www.kapa.ai/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by kapa.ai.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Darker Grotesque",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#0000EE",
    "secondary": "#FF70A5",
    "accent": "#0000EE",
    "background": "#0C0B0D",
    "textPrimary": "#0C0B0D",
    "link": "#2B131D"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Darker Grotesque"
    },
    "fontStacks": {
      "heading": [
        "Darker Grotesque",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "56px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#181719",
      "textColor": "#0000EE",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#0000EE",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://framerusercontent.com/images/upy0ulUxWlHpxbKDOVxvuTJ6yaY.png?width=989&height=262",
    "favicon": "https://framerusercontent.com/images/wsDx6RqY7dPvdsAgzZyTMB8KBmM.png",
    "ogImage": "https://framerusercontent.com/images/f4igsQq4o21p1I7eSKhe53nWNIQ.png",
    "logoHref": "https://www.kapa.ai/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, aligning with the brand 'kapa.ai'.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Try for free",
      "reasoning": "The button 'Try for free' is a strong call-to-action, encouraging users to engage with the product. It is likely a primary action due to its action-oriented text and prominence."
    },
    "secondary": {
      "index": 3,
      "text": "Try for free",
      "reasoning": "The button 'Try for free' with a different background color (#FFFFFF) serves as a secondary option, offering the same action but with less visual emphasis."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, aligning with the brand 'kapa.ai'.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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