Home · Branding · Mutiny

Mutiny Brand Identity

A website-derived reference for Mutiny: observed colors, typography, components, and assets extracted from https://www.mutinyhq.com/. This snapshot is not official brand guidance. Verify current values and usage permissions with the original source.

Download JSON
Primary
#BCEEFD
Accent
#A73BF5
Body Font
Affix Regular
Heading
KMR Waldenburg Normal

Color Palette

Brand palette extracted from https://www.mutinyhq.com/.

primary
#BCEEFD
rgb(188, 238, 253)
secondary
#A73BF5
rgb(167, 59, 245)
accent
#A73BF5
rgb(167, 59, 245)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#0000EE
rgb(0, 0, 238)
link
#0000EE
rgb(0, 0, 238)

Typography

Each font links to its Google Fonts page where available.

primary
Affix Regular
Affix Regular Google Fonts →
heading
KMR Waldenburg Normal
KMR Waldenburg Normal Google Fonts →
Reckless Condensed S-TRIAL Regular, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Mutiny logo
Logo
Mutiny favicon
Favicon
Mutiny social image
Social Card

UI Components

Live previews rendered using Mutiny's actual button styles.

buttonPrimary
background #A73BF5 textColor #0000EE borderRadius 7px shadow none
buttonSecondary
background #FF9987 textColor #0000EE borderRadius 61px shadow none

Brand Personality

Tone: modern Energy: high Audience: business professionals and marketers

Mutiny Brand in the Wild

Real-world brand assets, ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Mutiny's primary brand color?

The website extraction recorded #BCEEFD as the primary color for Mutiny. This is an observed website value, not a verified official brand specification.

What accent color does Mutiny use?

The website extraction recorded #A73BF5 as an accent color for Mutiny. Check the source website or official brand guidelines before using it in new work.

What font does Mutiny use?

The extraction detected Affix Regular for body text and KMR Waldenburg Normal for headings on https://www.mutinyhq.com/. Font usage and licensing should be checked with the source.

Does Mutiny use a light or dark theme?

The captured website used a light color scheme, with a recorded background of #FFFFFF. The current website may differ from this snapshot.

Where can I find Mutiny's logo?

The logo asset recorded from https://www.mutinyhq.com/ is included in the machine-readable JSON profile linked above. Check the original source for the current asset and usage permissions.

How was this brand profile generated?

This profile was extracted from https://www.mutinyhq.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Mutiny.

Methodology

Brand data on this page was extracted from https://www.mutinyhq.com/ using the Firecrawl branding extraction API, which extracts website design information. An extraction date was not recorded for this profile. The source site may have changed since the snapshot was captured, and a redirect may lead to a different company or product. Brand-in-the-wild images were found using image search. Cached previews link to original third-party sources. This page is published by CharacterQuilt and is not affiliated with or endorsed by Mutiny.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "KMR Waldenburg Normal",
      "role": "heading"
    },
    {
      "family": "Affix Regular",
      "role": "body"
    },
    {
      "family": "Reckless Condensed S-TRIAL Regular",
      "role": "display"
    }
  ],
  "colors": {
    "primary": "#BCEEFD",
    "secondary": "#A73BF5",
    "accent": "#A73BF5",
    "background": "#FFFFFF",
    "textPrimary": "#0000EE",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Affix Regular",
      "heading": "KMR Waldenburg Normal"
    },
    "fontStacks": {
      "heading": [
        "Reckless Condensed S-TRIAL Regular",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "130px",
      "h2": "16px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 10,
    "borderRadius": "8px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#A73BF5",
      "textColor": "#0000EE",
      "borderRadius": "7px",
      "borderRadiusCorners": {
        "topLeft": "7px",
        "topRight": "7px",
        "bottomRight": "7px",
        "bottomLeft": "7px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FF9987",
      "textColor": "#0000EE",
      "borderRadius": "61px",
      "borderRadiusCorners": {
        "topLeft": "61px",
        "topRight": "61px",
        "bottomRight": "61px",
        "bottomLeft": "61px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://framerusercontent.com/images/Xwaei9wpOqRMGeJ3CaTo7oDfiZY.gif?width=1080&height=1080",
    "favicon": "https://framerusercontent.com/images/rjFqnxoeGYqjuccsmE7WLtggBI.svg",
    "ogImage": "https://framerusercontent.com/assets/rYJDpLRIRupWssGYvdzYqghC8A.png",
    "logoHref": "https://www.mutinyhq.com/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, aligning with the brand 'Mutiny'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "See all Blueprints",
      "reasoning": "Button #1 has a vibrant brand color (#A73BF5) and action-oriented text ('See all Blueprints'), making it the most prominent CTA."
    },
    "secondary": {
      "index": 1,
      "text": "Deal Room",
      "reasoning": "Button #7 has a different vibrant color (#FF9987) and serves as a secondary action ('Deal Room'), distinct from the primary button's color group."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "high",
    "targetAudience": "business professionals and marketers"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, aligning with the brand 'Mutiny'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Related Brand Profiles